University of Social Sciences and Humanities - VNU Hanoi
The official website of the University of Social Sciences and Humanities, a member unit of Vietnam National University, Hanoi.
| anhtl@vnu.edu.vn/ anhtl@ussh.edu.com | |
| Position | Lecturer |
| Units | Faculty of Tourism Studies |
I. BRIEF BIOGRAPHY
II. TRAINING PROCESS
1. University:
1.1. Bachelor of International Relations
1.2. Bachelor of Tourism
2. Postgraduate
2.1. Master of Tourism
2.2. Doctor of Cultural Management (Cultural Studies)
| 3. Foreign languages: | 3.1. English | Level of proficiency: Proficient (B2) |
III. PROFESSIONAL WORK EXPERIENCE
| Time | Job responsibilities | Workplace |
| October 31, 2018 - present | Head of Event Management Department | Faculty of Tourism Studies, University of Social Sciences and Humanities, Vietnam National University, Hanoi |
| October 30, 2012 – October 30, 2018 | Deputy Head of the Event Management Department | Faculty of Tourism Studies, University of Social Sciences and Humanities, Vietnam National University, Hanoi |
| September 1, 2010 – October 1, 2012 | Deputy Head of Department | Faculty of Tourism Studies, University of Social Sciences and Humanities, Vietnam National University, Hanoi |
| January 1, 2001 – present | Lecturer & Senior Lecturer | Faculty of Tourism Studies, University of Social Sciences and Humanities, Vietnam National University, Hanoi |
| 1999-2000 | Media Project Coordinator | Center for Communication and Social Mobilization, Vietnam Committee for the Protection and Care of Children and UNICEF |
IV. SCIENTIFIC RESEARCH PROCESS
| 1. Research Area | Tourism Studies and Tourism, Tourism Products, Destinations and Tourism Promotion |
| Academic events and events, entertainment, festivals and cultural industries | |
| Communications, PR, soft skills, communication and presentation skills. |
2. Published scientific works
| 2.1. International books/book chapters | |||
| Year of publication | Book title/chapter | Level of participation (as editor-in-chief, co-author, and contributor to part of the work) | Place of publication |
| 2026 | Chapter 8: Managing Festivals in Tourism Product Development: The Case of Kiep Bac Festival, Vietnam | The first author (of two authors) of a chapter in a book. | Book series: Tourism, Hospitality & Event Management; SCOPUS (Print ISSN: 2510-4993; Online eISSN: 2510-5000), Springer Publishers. Included in the book: Tourism Development Products in Vietnam, Chapter 8, pages 159–175. |
| 2022 | Chapter 12: Policies and stakeholder engagement in cultural events (co-author) | Contribute a part to the writing. | In: Bui, HT, Phi, GT, Pham, LH, Do, HH, Le, A., Binh Nghiem-Phu (Eds). Vietnam tourism: policies and practices. CABI, SCOPUS ISBN: 978-178-9242-782; pp.177 - 194 DOI: 10.1079/9781789242782.0012 |
| 2.2. Textbooks and monographs | |||
| Year of publication | Book title | Level of participation (as editor-in-chief, co-author, and contributor to part of the work) | Place of publication |
| 2022 | Introduction to Tourism Textbook (2022) | Co-author | Hanoi National University Publishing House |
| 2021 | Winning Over the Swamp Team in the Enterprise Using NLP (2021) | Co-author | Social Sciences Publishing House |
| 2017 | Critical Issues for Sustainable Tourism Development in South East Asia (2017) | Contribute a part to the writing. | Hanoi National University Publishing House |
| 2016 | Developing specific policy mechanisms for tourism in the Northwest region (2016) | Contribute a part to the writing. | Hanoi National University Publishing House |
| 2.3. Articles published in international scientific journals | |||
| Year of publication | Name, issue number, and page number of the journal | Level of participation (as author/co-author) | |
| 2026 | Anh, TL, & Thanh, NN (2026), Digital transformation and smart tourism destinations: Evidence from adventure tourism in Vietnam | Journal of Asian Scientific Research, Scopus, Q3; Vol. 16, Issue 3, pp. 102–117 | First author (2 authors) |
| 1/2026 | Anh, TL, & Thanh, NN (2026), Exploring the determinants of adventure tourism demand in smart tourism destinations: A factor analysis approach | Veredas Do Direito, 23, e234195. Scopus (Q3), ESCI https://doi.org/10.18623/rvd.v23.n3.4195 | First author (2 authors) |
| 2026 | Ting H, Yusrini L, Tan K, Anh TL, Nhem S (2026), Editorial: Tourism diplomacy: responsible pathways for peace, people, and partnership | Journal of Responsible Tourism Management, Vol. 6 No. 1pp. 2–10, doi:https://doi.org/10.1108/JRTM-01-2026-009 | Co-author |
| 7/2025 | Tuyen, QD, C.-N.Phan, NDHieu, and T.Le Anh (2025), How Has Community-Based Tourism Evolved Over Three Decades (1995–2025): A Bibliometric and Systematic Literature Review on Evolution and Future Research Directions. | Sustainable Development Magazine, no. 6: 8870–8893; Online ISSN:1099-1719; Print ISSN:0968-0802 © ERP Environment and John Wiley & Sons Ltd, WoS Ranking: WoS/Scopus, Q1, Top 5%;https://onlinelibrary.wiley.com/doi/10.1002/sd.70118;https://doi.org/10.1002/sd.70118 | Co-author |
| 2025 | Phuong-Anh Dang, Huong T. Bui, Le-Anh Trinh, Giang T. Phi, Governance of cultural festivals – insights from a transitional unitarian state | International Journal of Event and Festival Management, Emerald, October 16, 2025, p. 1–17. Scopus indexed – Q2 (CiteScore/SJR); Web of Science–ESCI; ABDC B. DOI: 10.1108/IJEFM-09-2024-0116. | Co-author |
| 2.4. Articles published in national scientific journals | |||
| Year of publication | Article title | Name, issue number, and page number of the journal | Level of participation (as author/co-author) |
| 2026 | Heritage tourism destination management in the digital age: The case of the Khai Ha Muong Bi Festival, Phu Tho. | Journal of Culture, Sports and Tourism – Cultural Studies, No. 3 (6) 2026, ISSN: 3126-3593 | Author Trinh Le Anh, Tran Thi Thu Hao |
| 8/2026 | Exploiting the economic value of festival tourism through experiential structure: A comparison of the Giong Festival and the Chichibu-Yomatsuri Festival. | Journal of Economics and Finance, online Economic and Financial Research section, e-ISSN: 3093-334X, August 26, 2026 | Author Trinh Le Anh, Le Thanh Thuong, Tran Thi Thu Hao |
| 2/2025 | A systematic review of local resident's involvement in tourism development | Journal of Science and Development Economics, No. 34, pp. 118–131 Journal of Science and Development Economics, ISSN: 2588-1272, No. 34, pp. 118-131 | Co-author Thanh Nguyen, Le Anh Trinh |
| 2024 | Spiritual ritual performances and tourism development: The case of Hau Dong and Kagura. | Ho Chi Minh City Journal of Social Sciences/ Review of Social Sciences (HCMC), (e3 (318), 45–61. Print ISSN: 1859-0136. e-ISSN: 3030-4067 | Co-author Trinh Le Anh & Ung Nguyen Thao Hang |
| 2023 | Developing unique tourism products for LGBT tourists: Lessons for Vietnam | Journal of Educational Equipment, ISSN 1859-0810, Special Issue 2-6/2023, pp. 418-420 | Co-author Do Van The, Trinh Le Anh |
| 2023 | Overview of research on factors influencing digital transformation in tourism activities and proposed research directions. | Journal of Educational Equipment; ISSN 1859-0810; No. 6-2023; pp. 402-404; 2023 | Co-author Nguyen Thanh Nga, Trinh Le Anh |
| 2022 | Promoting nighttime tourism services on Bui Vien pedestrian street. | Travel Magazine; ISSN 0866-7373; No. 7-2022; pp. 32-33; 2022. | Co-author |
| 2022 | Promoting destinations through sports tourism based on a customer experience model. | Travel Magazine, ISSN 0866-7373, January+February 2022 issue, pages 114-115 | Author |
| 2021 | Sports tourism in Vietnam – Current status and trends post-Covid-19 | Vietnam Tourism Magazine, ISSN 0866-7373, Issue 9, pp. 52-54. | Author |
| 2020 | Developing tourism products from the "cultural capital" of the Kiet Bac festival. | Vietnam Tourism Magazine, ISSN 0866-7373, Issue 5, pp. 45-47. | Author |
| 2020 | Developing tourism in conjunction with sporting events. | Vietnam Tourism Magazine, ISSN 0866-7373, Issue 3, pp. 64-66. | Author |
| 2020 | Event management and tourism events from a training perspective. | Vietnam Tourism Magazine, ISSN 0866-7373, issue 10, pages 39-41. | Author |
| 2018 | Television and the promotion of Vietnamese tourism. | Vietnam Tourism Magazine, ISSN 0866-7373, Issue 3, pp. 24-25. | Co-author |
| 2017 | Managing traditional festivals in conjunction with tourism product development. | Journal of Cultural Studies, ISSN 1859-4859, No. 4 (32), pp. 29-35. | Author |
| 2017 | Organizing festivals and tourism events | Vietnam Tourism Magazine, ISSN 0866-7373, Issue 9, pp. 32-33. | Author |
| 2017 | Perspectives and practices in managing traditional festivals as a tourism product. | Journal of Cultural Studies, ISSN 0886-7667, Issue 21-9, pp. 46-54. | Author |
| 2.5. International conference and seminar reports | |||
Time seminar | Title of the scientific report | Seminar | Level of participation (as author/co-author) |
| 2025 | Factors residents' participation in agritourism: Case study of Cu Lao Gieng, An Giang province. | The International Conference “Responsible Supply Chain Management in Tourism” (pp. 284–295). Hanoi: Labor Publishing House. ISBN 978-632-03-0287-1. | Co-author Tran Thi Tuyet Van, Trinh Le Anh |
| 2025 | The Participation Paradox in Community-Based Tourism: A Multi-Stakeholder Analysis of Governance Models in Nghe An, Vietnam. | The International Conference on Contemporary Issues in Tourism Research (CITR2025), pp. 259–276. Hanoi: Tri Thuc Publishing House. ISBN 978-632-621-845-9 | Co-author Nguyen Thi Thanh Thanh & Trinh Le Anh |
| 2025 | Developing specific tourism products at Hoalo prison relic during the transformation of historical monuments into tourist destinations. | The third International Conference on the Issues of Social sciences and Humanities - VNU, Hanoi - USSH; 1916-2025/CXBIPH/43-177/DHQGHN; Vol. 1, pp. 771–790 ISBN: 978-604-43-4873-5 | Author Trinh Le Anh, Nguyen Van Dat |
| 2025 | Evaluation of tourism resource sites in Dien Bien province using the synthetic scoring method | The third International Conference on the Issues of Social sciences and Humanities - VNU, Hanoi - USSH; 1916-2025/CXBIPH/43-177/DHQGHN; Vol. 1, pp. 602–615; ISBN: 978-604-43-4873-5 | Co-author Doan Thi Cam Tien, Trinh Le Anh |
| 2025 | A review of research on trekking tourism | The third International Conference on the Issues of Social sciences and Humanities - VNU, Hanoi - USSH; 1916-2025/CXBIPH/43-177/DHQGHN; Vol. 1, pp. 791–796; ISBN: 978-604-43-4873-5 | Co-author Truong Thi Ha, Trinh Le Anh |
| 2024 | Trekking/Hiking Tourism in Vietnam: Shifts in needs and intentions to buy products and services | International Scientific Conference “Transformative Trends Shaping the Future of Sustainable Tourism” - the 4th International Joint Conference on Hospitality and Tourism (IJCHT-24), p50 – 62. Thai Binh Duong University, E-ISBN: 978-604-79-4564-1 | Co-author Truong Thi Ha, Trinh Le Anh, Nguyen Duc Viet, Ngo Thi Hoai Thuong |
| 2024 | An overview of agritourism and the insights gained for Vietnam | International Scientific Conference “Transformative Trends Shaping the Future of Sustainable Tourism” - the 4th International Joint Conference on Hospitality and Tourism (IJCHT-24), p145 – 154. Thai Binh Duong University, E-ISBN: 978-604-79-4564-1 | Co-author Tran Thi Tuyet Van & Trinh Le Anh |
| 2018 | From folk procession to tourist cultural festival: the process of cultural capital in community. A case of Thanh Tuyen festival | USSH, VNU Hanoi The proceeding of conference “Nexus of migration and tourism creating social sustainability”, Hanoi Pulisher ISBN: 978-604-55-3441-0, pp.161 - 175 | Co-author Trinh Le Anh & Dang Thi Phuong Anh |
| 2017 | Conditions for Community-based Tourism Development in some islets in the lower Mekong river basin | The proceeding of conference “Critical issues for sustainable tourism development in South East Asia”, VNU Publisher, ISBN 978-604-62-9781-9, p.307-322. | Author Trinh Le Anh, Pham Xuan An |
| 2.6. Reports from national conferences and seminars | |||
Time seminar | Title of the scientific report | Conference information
| Level of participation |
| 2026 | Local community's perception of the transformation of sacred spaces at Cham towers (Khanh Hoa) in the context of tourism development. | Scientific Conference on Contemporary Tourism Issues - CTI 2026, page 46 | Author Trinh Le Anh, Dau Minh Duc, Pham Minh Huong, Duong Mai Lan, Tran Thi Nguyet Tu |
| 2026 | Reshaping creativity in patriotic tourism in Vietnam. | Scientific Conference on Contemporary Tourism Issues - CTI 2026, page 52; | Author |
| 2026 | Heritage tourism destination management in Phu Tho: The case of the Khai Ha Muong Bi festival. | Proceedings of the National Scientific Conference “Connecting, promoting the cultural values and resources of Phu Tho province to serve tourism and socio-economic development in the new era”, Tri Thuc Publishing House, ISBN 978-632-628-853-7, Hanoi, 2026. | Author |
| 2025 | Heritage and Tourism Economy: Theory, Practice, and the Case of Quang Ninh, Vietnam | Scientific Workshop: Some Theoretical and Practical Issues on Promoting New Growth Drivers - A Perspective from the Practical Development of Heritage Economy in Quang Ninh Province; Industry and Trade Publishing House; ISBN: 978-604-481-899-3 | Author |
| 2025 | Developing Event Tourism Based on Heritage Economy: A Comparative Study in Ninh Binh and Quang Ninh, Vietnam | Scientific Workshop: Some Theoretical and Practical Issues on Promoting New Growth Drivers - A Perspective from the Practical Development of Heritage Economy in Quang Ninh Province; Industry and Trade Publishing House; ISBN: 978-604-481-899-3 | Author Trinh Le Anh, Pham Thi Thao |
| 2024 | Trends in the development of smart hotels within the smart tourism ecosystem. | National Tourism Conference 2024: Applying Digital Technology, Exploiting Heritage Values, and Serving Sustainable Tourism Development in Vietnam; National University Publishing House; ISBN: 978-604-43-1124-1 | Co-author Nguyen Thuy Ngan, Trinh Le Anh |
| 2023 | Research on the development of adventure tourism at smart tourism destinations in Vietnam. | Proceedings of the international scientific conference “Conditions and Procedures for Building Smart Tourism Destinations in Vietnam”, ISBN: 978-604-330-757-3; 509 pages; pp. 403-412. National Economics University Publishing House, Hanoi. | Co-author |
| 2022 | Identifying Unique Tourism Products in Western Nghe An: Current Situation and Opportunities | TED-2022 International Scientific Conference: Culture, Education and Tourism in relation to Economic Development / ISBN: 978-604-79-3291-7; Finance Publishing House; 587 pages; 2022.
| Co-author |
| 2021 | Digital transformation of Hanoi's travel businesses during the Covid-19 period. | Proceedings of the national scientific conference "New Directions for Vietnamese Tourism Post-Covid-19", National Economics University Publishing House, ISBN 978-604-330-047-5, pp. 394-414. | Co-author |
| 2020 | Research directions in event tourism worldwide and in Vietnam. | Proceedings of the Conference “Trends in Tourism Training and Research in Vietnam and Around the World”, Hanoi Publishing House; ISBN: 978-604-55-7513-0, pp. 354–366. | Co-author Trinh Le Anh & Dang Thi Phuong Anh |
3. Research topics, projects, and tasks at all levels.
Time perform | Chapter Title presentation, topic | Project status (approved/not approved) | Responsibility for participation in the project | Project management level |
| 2026- 2027 | Solutions to promote tourism development linked to music events in Vietnam. | In progress | Member | Decision No. 1510/QD-BVHTTDL approving the List of Ministry-level science and technology tasks to be selected for implementation in 2026-2027, dated May 23, 2025 |
| 2025 - 2027 | Developing a sustainable, community-based value chain in culinary tourism. | In progress | Main member | Research project funded by Vietnam National University, Hanoi (QG.25.80) |
| 2024 - 2025 | Research on preserving and promoting the values of traditional rural houses in conjunction with tourism development in the central region. | Acceptance testing | Main member | State-level project (National Target Program for New Rural Development) |
2024- 2025 | National Standard “Adventure tourism – Hiking and trekking activities – Requirements and recommendations” | Acceptance testing | Member | Decision No. 4098/QD-BVHTTDL dated December 28, 2023, of the Ministry of Culture, Sports and Tourism approving the content and budget for the implementation of the national standard development project in 2024-2025 (New development, based on the acceptance of ISO 3021:2023 equivalence). |
2022- 2024 | This study proposes solutions to improve the operational efficiency of stakeholders in organizing cultural events to serve tourism development in Vietnam. | Acceptance testing | Main member | Vietnam National University, Hanoi QG. 22.33 |
2021- 2022 | Research on developing nighttime services for tourists in Vietnam. | Acceptance testing (01/01/2021-30/12/2022) | Main member | Ministry of Culture, Sports and Tourism, Decision 3921/QD-BVHTTDL |
2019- 2020 | Developing tourism products from cultural capital - A case study of the Kiet Bac Festival (Hai Duong) | Acceptance testing | Presiding | University of Social Sciences and Humanities, VNU Hanoi, 2019.10 |
2018- 2019 | Research on tourism development linked to sporting events in Vietnam. | Acceptance testing (01/01/2018-30/12/2019) | Main member | Ministry of Culture, Sports and Tourism, Ministry of Culture, Sports and Tourism, code 2020-98/319/KWNC |
2017- 2018 | Developing a National Standard: “Sustainable Event Management System – Guidance on Applying TCVN ISO 20121:2015 in Tourism Event Organization” | Acceptance testing (01/01/2017-30/12/2018) | Main member | Ministry of Culture, Sports and Tourism |
2012- 2013 | Solutions for developing Vietnam's tourism brand. | Acceptance testing (18/12/2012-30/12/2013) | Main member | Ministry of Culture, Sports and Tourism, Decision 4920/QD-BVHTTDL dated December 18, 2012 |
2006- 2007 | Potential and development direction of weekend tourism in the Northern tourism region for the Hanoi market (typical examples: Ha Tay and Bac Ninh). | Acceptance testing | Main member | Vietnam National University, Hanoi, Special Project, QG–01-19, 2006 |
2004- 2005 | Methods of organizing trekking tours. A case study of trekking tours in Sa Pa (Lao Cai). | Acceptance testing | Presiding | University of Social Sciences and Humanities, Vietnam National University, Hanoi, 2004-05 |
4. Awards for scientific research both domestically and internationally.
5. Experience in supervising Master's students
| Full name | Thesis topic | Training facility | Time train | Guidance role |
| Phan Duc Ngoc | Promoting nighttime services for tourists at several tourist destinations in Vietnam. | USSH, VNU Hanoi | 2019-2022 | Main |
Nguyen Thuy Ngan
| Factors influencing local people's support for festival tourism: the case of the Kiet Bac Festival - Hai Duong. | USSH, VNU Hanoi | 2020-2022 | Main |
| Mai Trong | The impact of digital transformation on the performance of domestic travel service businesses in Hanoi. | USSH, VNU Hanoi | 2020-2022 | Main |
| Do Van The | Motivations for LGBT tourists to travel to Vietnam | USSH, VNU Hanoi | 2021-2023 | Main |
| Nguyen Thanh Nga | External factors influencing digital transformation in tourism activities in Viet Tri city, Phu Tho province. | USSH, VNU Hanoi | 2021-2023 | Main |
| Doan Thi Cam Tien | "Research on the competitiveness of Dien Bien as a tourist destination" Training duration | USSH, VNU Hanoi | 2022 - 2024 | Main |
| Nguyen Van Dat | The role of integrated marketing communications in developing unique tourism products associated with the Hoa Lo Prison historical site. | USSH, VNU Hanoi | 2022-2024 | Main |
| Pham Thi Thao | Developing tourism products linked to events in Ninh Binh. | USSH, VNU Hanoi | 2022-2024 | Main |
| Le Viet Long | The role of stakeholders in tourism destination management: A case study of the Trang An Scenic Landscape Complex, Ninh Binh. | USSH, VNU Hanoi | 2023-2025 | Main |
| Nguyen Quang Ha | The impact of tourism on the socio-economic and environmental aspects of Hanoi's Old Quarter, as perceived by local residents. | USSH, VNU Hanoi | 2023-2025 | Main |
6. Experience in supervising doctoral candidates
| Full name | Thesis topic | Training facility | Time train | Guidance role |
| Nguyen Thi Thanh Thanh | Local people's participation in community tourism development in Nghe An province. | USSH, VNU Hanoi | 2020-2024 | Extra |
| Tran Thi Tuyet Van | Factors influencing local community participation in agricultural tourism in An Giang province. | USSH, VNU Hanoi | 2021-2025 | Extra |
| Truong Thi Ha | This study investigates the factors influencing domestic tourists' intentions to purchase trekking tour programs. | USSH, VNU Hanoi | 2023-2026 | Extra |
| Nguyen Thanh Tuan | Research on tourist satisfaction with music tourism in Vietnam. Tourism major, code 9810101.01. | USSH, VNU Hanoi | 2024-2027 | Extra |
| Nguyen Quang Huy | The impact of technology on the experience and intention to return of tourists to hotels in Ho Chi Minh City. | USSH, VNU Hanoi | 2025-2028 | Extra |
7. Other information about scientific research
The University of Social Sciences and Humanities attracts and utilizes talent, creating momentum for the development of a research university.
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QS Asia 2027: Vietnam National University, Hanoi (VNU) ranks 159th, continuing to lead among Vietnamese higher education institutions.
GMC 2026: Nearly 400 international delegates converge at Vietnam National University, Hanoi, to discuss shaping the future of education in the AI era.
Faculty of Sociology and Social Work: 35 years of nurturing tradition, connecting knowledge, and serving the community.
The University of Social Sciences and Humanities is working with the Department of Culture, Sports and Tourism of Dak Lak province.
Teaching Vietnamese to Vietnamese people abroad and applying virtual reality technology.
Linguistics and Vietnamese Studies in the New Era: Challenges and Opportunities