University of Social Sciences and Humanities - VNU Hanoi

Building Hanoi's brand in the digital age requires a shift from promoting existing values ​​to creating the image of the capital city for the future. In this process, the media needs to contribute to transforming historical, cultural, and human values ​​into the city's attractiveness, competitiveness, and national soft power.

One of the topics of the workshop was to discuss the difficulties encountered in implementing the Law through the practical activities of ministries, departments, localities, and media agencies.