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Digital Content Management & Creation - Creating content, leading trends!

Monday - 07/07/2025 21:40
In the digital age, content is not merely information – it is an asset, a power to connect, shape brands, and create a profound impact on the community. Recognizing this trend, the Digital Content Management and Creation major, part of the Information Management program at the University of Social Sciences and Humanities (USSH), was established as a pioneering and prestigious training environment for young people who love creativity and technology and aspire to become leaders in digital media trends.
1. What will you learn when studying digital content management and creation?
The specialized training program is designed to be modern and flexible, focusing on equipping students with foundational knowledge combined with practical skills and a standard professional attitude, specifically:
In-depth knowledge of information management, content strategy development, and the process of producing and distributing digital content across multiple platforms.
Skills in creating and producing multimedia content (articles, videos, infographics, podcasts, social media clips, etc.) that align with modern media trends.
Proficiency in using digital tools, design software, content editing, and content optimization for social media platforms, websites, online newspapers, etc.
Skills in analyzing media data, measuring content effectiveness, and understanding the psychology of the target audience are essential for developing appropriate strategies.
Develop critical thinking, creativity, teamwork skills, professional communication skills, time management, and the ability to adapt quickly to the ever-changing digital environment.
2. Expanded career opportunities
Graduates majoring in Digital Content Management and Creation can easily develop careers in the following fields:
Content management specialist, digital media channel manager for businesses, news agencies, television stations, and media/marketing companies.
Editors, digital reporters, and creative content producers at online newsrooms, television stations, advertising agencies, and multimedia companies.
Manage fanpage, website, YouTube channel, TikTok, develop user community, build personal or business brand.
Develop your own startup projects in content creation, multimedia communication, building educational, entertainment, and news channels that meet societal needs.
Continue your studies and conduct further research in information management, digital communication, digital marketing, or related fields.
3. Diverse scholarship opportunities
USSH students have access to 1,400 state-funded scholarships totaling 10 billion VND, along with nearly 160 non-state-funded scholarships worth 1.4 billion VND from prestigious foundations such as AEON, Danko, Dao Minh Quang, SHB, SJ Tech & Oesol, Phan Huu Dat, Samsung KF, For the Stature of Vietnam, and the support of generous benefactors. This is invaluable encouragement, creating conditions for students to confidently create, develop their abilities, and turn their passion into value.
4. Why choose USSH?
The training program is pioneering, flexible, practical, and up-to-date with the latest trends in the digital media industry.
The instructors are experienced, dedicated, highly specialized, and have strong connections with businesses, press agencies, and media organizations.
A dynamic learning environment with many club activities, creative projects, internships, and practical experience.
A wide network of partners and alumni expands opportunities for employment, entrepreneurship, and sustainable career development.
5. Admission Information
Admission combinations: D01, D14, D15, D66, C00, C03, C04
Hotline: 0862.155.299
Email: tuyensinh@ussh.edu.vn

Transform your creative passion into value that spreads and attracts the community. Digital content management and creation – a smart choice to establish yourself in the digital age!
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Author:Department of Information and Library Science

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