1. Student's full name: Kieu Mai Huong 2. Gender: Female
3. Date of birth: November 18, 1985
4. Place of birth: Hanoi
5. Decision on recognition of students No. 2948/QD-XHNV dated December 28, 2021 President of the University of Social Sciences and Humanities, Vietnam National University, Hanoi
6. Changes in training process: No
7. Thesis topic: Factors affecting the attractiveness of tourist destination Ha Long, Quang Ninh
8. Major: Tourism; Code: 8810101.01
9. Scientific advisor: Associate Professor, Dr. Pham Hong Long, University of Social Sciences and Humanities, VNU
10. Summary of thesis results:
The research results have shown the current status of factors affecting the attractiveness of Ha Long, Quang Ninh tourist destination. In fact, there are factors that have a strong impact, making Ha Long, Quang Ninh tourist destination more attractive, but there are factors that have not yet fully promoted their role.
The results of the analysis of factors affecting the attractiveness of Ha Long, Quang Ninh tourist destinations show that natural factors are the factors that have the strongest impact on the attractiveness of Ha Long, Quang Ninh tourist destinations. In addition, factors of infrastructure, cuisine, accommodation, and destination promotion are also factors affecting the attractiveness of Ha Long, Quang Ninh tourist destinations.
11. Practical application
The research results are a reliable source of input data for strategies and plans to enhance the attractiveness of Ha Long, Quang Ninh tourist destination and help the Quang Ninh Department of Tourism, the Department of Culture and Information of Ha Long City better understand the attractiveness of Ha Long, Quang Ninh tourist destination. From there, solutions and plans are proposed to enhance the attractiveness, thereby attracting tourists and enhancing the competitiveness of Ha Long, Quang Ninh tourist destination.
12. Further research directions: The proposed further research directions of the topic are as follows: Firstly, it is possible to choose the tourist destination Ha Long, Quang Ninh with a larger survey sample size to find out the attractiveness of the tourist destination Ha Long, Quang Ninh. Secondly, expand the factors affecting the attractiveness of the tourist destination Ha Long, Quang Ninh such as: price factors, tourism product factors, management policy factors, etc.
13. The published works related to the thesis:
- Article "Attractiveness of Quang Ninh tourist destination", published in Numbers and Events Magazine, No. 647/June 2023, pp. 28-31 with MSc. Nguyen Thi Anh Phuong.
- Article "Improving the competitiveness of Ha Long tourism destination", published in Economics and Forecast Magazine, issue 28, October 2023.
INFORMATION ON MASTER'S THESIS
1. Full name: Kieu Mai Huong 2. Sex: Female
3. Date of birth: November, 18, 1985
4. Place of birth: Ha Noi
5. Student recognition decision No. 2948/QD-XHNV dated December 28, 2021 Principal of University of Social Sciences and Humanities, Hanoi National University
6. Changes in the training process: None
7. Thesis title: Factors influencing the attractiveness of a tourist destination in Ha Long, Quang Ninh.
8. Major: Tourism; Code: 8810101.01
9. Scientific supervisor: Assoc. Professor, Dr. Pham Hong Long, University of Social Sciences and Humanities, VNU
10. Summary of the results of the thesis:
Research results have shown the current status of factors affecting the attractiveness of tourist destinations Ha Long, Quang Ninh. In fact, there are strong factors that make Ha Long, Quang Ninh, is becoming more attractive, but there are factors that have not yet played their full role.
The results of analyzing factors affecting the attractiveness of a tourist destinations in Ha Long, Quang Ninh show that natural factors are the factors that have the strongest impact on the attractiveness of tourist destinations in Ha Long. Long, Quang Ninh. In addition, factors of infrastructure, cuisine, accommodation, and destination promotion are also factors that affect the attractiveness of a tourist destination in Ha Long, Quang Ninh.
11. Practical applicability
The research results are a reliable source of input data for strategies and plans to improve the attractiveness of tourist destinations in Ha Long, Quang Ninh and help the Quang Ninh Department of Tourism, to the Department of Culture and Information of Ha Long city to better understand the attractiveness of tourist destination Ha Long, Quang Ninh. From there, solutions and plans are proposed to improve the attractiveness, thereby attracting tourists and enhancing the competitiveness of the tourist destinations of Ha Long and Quang Ninh.
12. Future research directions
The next research direction of the topic is proposed as follows: Firstly, it is possible to choose the tourist destination Ha Long and Quang Ninh with a larger survey sample size to find out the attractiveness of the tourist destination Ha Long, Quang Ninh. The second, expand the factors affecting the attractiveness of tourist destinations in Ha Long and Quang Ninh such as: price factors, tourism product factors, management policy factors, ...
13. Published works related to the thesis:
- Article "Attractiveness of Quang Ninh tourist destination", published in Numbers and Events Magazine, No. 647/June 2023, pp. 28-31 et al Ms. Nguyen Thi Anh Phuong.
- Article "Improving the competitiveness of Ha Long tourist destination", published in the Journal of Economics and Forecasting, October 28, 2023.
