Public Relations: You can't wait until graduation to start working...

Public relations is one of the most attractive professions in modern society, as establishing and maintaining strong, multi-faceted relationships with clients becomes vital to the operation of businesses and organizations. “Professional and successful PR professionals possess a combination of strong foundational knowledge in various social fields, exceptional sensitivity to client needs, and abundant positive creative energy. This is a passionate and challenging profession, but one that always brings happiness to those who fall in love with it…” – Assoc. Prof. Dr. Nguyen Thi Thanh Huyen (Head of the Public Relations Department, Institute of Journalism and Communication Training, Faculty of Social Sciences and Humanities, Vietnam National University, Hanoi) speaks about the beauty of the public relations profession.