1. Student's full name: NGUYEN HUYNH NHUNG 2. Gender: Female
3. Date of birth: August 13, 1982
4. Place of birth: Binh Duong
5. Decision No. 4417/2019/QD-XHNV dated November 26, 2019, of the Rector of the University of Social Sciences and Humanities, Vietnam National University, Hanoi, recognizing the student.
6. Changes in the training process: none
7. Thesis title: Research on the radio audience of Binh Duong Provincial Radio and Television Station
8. Major: Applied Journalism Code: 8320101.01 UD
9. Scientific advisor: Dr. Tran Thi Tri, Director of FM89 channel, VOV.
10. Summary of the thesis results:
The thesis "Research on the Radio Audience of Binh Duong Provincial Radio and Television Station" consists of 3 chapters:
Chapter 1: Theoretical and Practical Foundations for Studying Radio Audiences
Chapter 2: The current state of radio audiences in Binh Duong province and the listener outreach efforts of Binh Duong Provincial Radio and Television Station.
Chapter 3: Some Solutions and Recommendations
This thesis studies the audience of radio programs broadcast by Binh Duong Provincial Radio and Television Station. Based on this, to understand the target audience, the characteristics of the information recipients, and to identify limitations in reaching and attracting the audience, as well as their causes, the author will propose several solutions to attract the attention of the current audience and develop the radio audience in Binh Duong province in the future.
11. Practical applications: (if any)
This thesis can serve as a useful reference for teaching journalism, especially radio broadcasting, in schools. It can also be a valuable resource for journalism students, suggesting directions for further development and improvement of radio broadcasting quality for the listening public. The analysis of the current situation and proposed solutions in this thesis contribute to helping Binh Duong Provincial Radio and Television Station develop and improve its radio broadcasting services for the public; furthermore, the topic provides direction for other research on a larger scale at the provincial, city, or national level in Vietnam.
12. Future research directions: (if any)
13. Published works related to the thesis: None
INFORMATION ON MASTER'S THESIS
1. Full name: NGUYEN HUYNH NHUNG 2. Sex: Female
3. Date of birth: August 13, 1982 4. Place of birth: Binh Duong
5. Admission decision number: 4417/2019/QD-XHNV ; Dated November 26, 2019 of the Rector of the University of Social Sciences and Humanities, Vietnam National University, Hanoi
6. Changes in academic process: None
7. Official thesis title: Research on Radio Listeners of Binh Duong Radio-Television (BTV)
8. Major: Journalism 9. Code: 8320101.01 UD
10. Supervisors: Dr. Tran Thi Tri, Director of FM89, VOV
11. Summary of the findings of the thesis:
Thesis Research on Radio Listeners of Binh Duong Radio-Television, including 3 chapters
Chapter 1: Theoretical and practical basis for Research on Radio Listeners of Binh Duong Radio-Television
Chapter 2: The reality of the Radio Listeners in Binh Duong province and the audience work of Binh Duong Radio-Television.
Chapter 3: Some solutions and recommendations
Thesis Research on Radio Listeners of Binh Duong Radio-Television. On that basis, in order to know the target audience, the characteristics of the recipients of information, and at the same time point out the limitations of accessing and attracting the public and the causes, the author will offer some solutions to attract customers. attract the attention of the real public and develop the Radio Listeners in Binh Duong province in the coming time.
12. Practical applicability, if any:
The thesis can become a useful reference source for teaching journalism, especially broadcasting in schools. At the same time, the thesis can also serve as a reference for journalism students. Suggest research directions to continue to develop and improve the quality of radio journalism to serve the audience. The analysis of the current situation and the provision of solutions in the thesis contributes to helping the Binh Duong Radio-Television (BTV) to promote and develop better the public radio. In addition, the topic is also an orientation for other studies with a larger scale in the province, city or Vietnam.
13. Further research directions, if any: None
14. Thesis-related publications: None
