Time: from 8:00 AM on June 14, 2024
Location: Army Hotel, 1A Nguyen Tri Phuong Street, Quan Thanh Ward, Hoan Kiem District, HanoiCurrently, the country has 6 major multimedia press agencies, 127 newspapers, 670 magazines; and 72 radio and television stations. Although they differ in type, most press agencies are experiencing a decline in revenue, especially television stations and press agencies that are completely financially independent.
This difficulty stems partly from the fact that domestic media outlets are facing competition from social media platforms for advertising, media coverage, and readership. Businesses are also cutting advertising and media spending, especially in recent years. In addition, the state's resources and mechanisms for commissioning journalistic work are limited, and copyright infringement has not been thoroughly addressed.
According to Associate Professor Bui Chi Trung, Deputy Director of the Institute of Journalism and Communication Training: “The development of the economics of journalism and communication should not only be viewed from the perspective of a few specific cases, from a single field or type, but should be considered on a comprehensive, strategic, and holistic scale of the national press system, linked to the context of the strong development of the digital economy today. From there, we can achieve breakthroughs to effectively fulfill the role and function of revolutionary journalism, and the professional and humane Vietnamese media system.”
To analyze and clarify the above issue, the Journal of Information and Communication, Vietnamnet online newspaper (Ministry of Information and Communication) in collaboration with the Institute of Journalism and Communication Training (Faculty of Social Sciences and Humanities, Vietnam National University, Hanoi) organized an international conference: “
The economics of Vietnamese media and journalism in the context of digital economic development."
The workshop is part of the annual event of the Vietnamese press community called "JUNE PRESS FORUM" - the third edition (2024), co-organized by the Information and Communication Magazine, Vietnamnet online newspaper (Ministry of Information and Communications) and the Institute of Journalism and Communication Training (University of Social Sciences and Humanities).
The international workshop: “Vietnam’s Media Economy in the Context of Digital Economic Development” was held over one working day, with three sessions and discussions.
+ Plenary Session: Identifying the economic landscape of Vietnamese journalism.
+ Specialized discussion session: Building a unique economic model for Vietnamese journalism.
+ Specialized discussion session: Developing the media market in the context of the booming digital economy.
+ Plenary Session: The Economic Challenge of Vietnamese Media and Journalism, Suggestions and Connections of Ideas.
The discussions aimed to clarify the following issues:
+ The successes, limitations, and shortcomings in the economics of journalism in Vietnam.
+ Models, ideas, and mechanisms for developing the economic aspects of journalism, drawn from international experiences and new advancements in Vietnam.
+ Analysis of forecasts and key issues to focus on in the economic activities of journalism and media in the context of digital economic development in the coming period.
+ The role of journalism and media training institutions in the field of journalism economics in particular, as well as in the long-term sustainable development of Vietnamese journalism.
Attending and also serving as the keynote speaker at the scientific forum was journalist Le Quoc Minh, Member of the Central Committee of the Communist Party of Vietnam, President of the Vietnam Journalists Association, and Editor-in-Chief of Nhan Dan Newspaper.
The workshop was also attended by leaders from the Central Propaganda Department, the Central Theoretical Council, and the National Assembly Office; leaders from the Ministry of Information and Communications, the Ministry of Justice, the Ministry of Foreign Affairs, and the Ministry of Finance; delegates and experts from many state management agencies directly involved in press and media activities; and leaders of central and local press and media agencies nationwide.
Notably, the conference will be attended by many leading scientists in the field of journalism and media, especially international researchers from the European Union, ASEAN, China, and experts from corporations such as Google, Viettel, VieOn, Galaxy, and Le Bross… who have a deep interest and will bring many valuable insights to the conference.
The seminar is honored to have the support of: TH Group, GELEX Group, and Viettel Group.
Contact:
Assoc. Prof. Dr. Bui Chi Trung- Deputy Director of the Institute of Journalism and Communication Training.
Email: buichitrung@ussh.edu.vn; Tel: 090 416 9899
Journalist Tran Anh TuButDeputy Editor-in-Chief of the Information and Communication Magazine
Email: tuta@gmail.com; Phone: 0913309593
