Opening of the first international Master's program in Media Management in the North

Attending the opening ceremony were Mr. Giles Lever (British Ambassador to Vietnam), Prof. Matthew Hibberd (University of Stirling), Assoc. Prof. Dr. Pham Quang Minh (Vice-Rector of the University of Social Sciences and Humanities), Assoc. Prof. Dr. Dang Thi Thu Huong (Head of the Faculty of Journalism and Communication).

The joint training program of Master of Communication Management aims to equip students with updated knowledge, skills and appropriate attitudes to face the increasing challenges of the global media environment. The entire program content is being officially taught at the University of Stirling - the first and leading training institution for Master of Communication Management in the UK. The program content has been designed by British professors and experts and has been continuously updated over the years, and has been adjusted to suit the development of the media industry in Vietnam and the region. Many modules are very practical for professionals such as: corporate communication, integrated marketing communication, media economics, modern public relations technology, etc. The Master of Communication Management program will be taught entirely in English by leading professors and media experts of the University of Stirling, with the support of lecturers from the Faculty of Journalism and Communication. Upon completion of the course, students will receive a master's degree from this prestigious university.

Bringing this joint program to Vietnam aims to create opportunities for learners to learn and equip themselves with international standard knowledge and skills in one of the most attractive majors in the Vietnamese labor market today.

Course I of this Program has 12 students, who are leaders, managers, and experts in the field of public relations and marketing of many large agencies, organizations, and businesses.

Prof. Matthew Hibberd (University of Stirling) speaking at the opening ceremony

Speaking at the opening ceremony, the representative of Stirling University - Professor Matthew Hibberd - emphasized the necessity of the course to help those working in the fields of public relations, advertising and marketing gain updated knowledge and useful experiences for their careers. He also affirmed: Stirling is the first university to offer a Master's degree in Media Management in the UK and is a prestigious training institution in this field.

Associate Professor, Dr. Dang Thi Thu Huong (Head of Faculty of Journalism and Communication) spoke at the opening ceremony.

Associate Professor, Dr. Dang Thi Thu Huong (Head of the Faculty of Journalism and Communication) shared: the cooperation between a world-leading university on one side and the Faculty of Journalism and Communication - the leading training institution for journalism and communication in Vietnam on the other side - is an important factor in ensuring the quality of the training program. Students will receive higher knowledge about communication, not only academic knowledge but also effective practical activities. In addition, the Faculty of Journalism and Communication, with its open cooperation with domestic and foreign partners, will provide students with a lot of career support during and after their studies. The Head of the Faculty of Journalism and Communication also expressed hope that the success of the program will contribute to improving the training quality of the Faculty, towards regional and international integration.

British Ambassador to Vietnam - Mr. Giles Lever speaking at the opening ceremony

Appreciating the significance of the cooperation between the two leading universities of the two countries, British Ambassador Giles Lever said: Cooperation in education and training is identified as an important spearhead in the strategic relationship between Vietnam and the UK. The leaders of the two countries have exchanged and committed to further promoting international educational cooperation programs between the two sides, aiming to create opportunities for Vietnamese learners to access high-quality education in the UK. He affirmed that the British government and the British Embassy in Vietnam will strongly support the implementation of this training cooperation program at the University of Social Sciences and Humanities.

Assoc. Prof. Dr. Pham Quang Minh (Vice Rector of University of Social Sciences and Humanities) spoke at the opening ceremony

Vice President of the University - Associate Professor, Dr. Pham Quang Minh - said that the Master of Media Management cooperation program is an activity reflecting the development of the strategic partnership between Vietnam and the UK in the present and future. The University especially values ​​cooperation with UK universities and is committed to doing its best to have a quality and effective training cooperation program, a model for Vietnam - UK cooperation in the field of education.

Within the framework of the opening ceremony, a discussion took place on the topic of Communication/Public Relations and Climate Change: Opportunities, Methods and Trends for Current Agencies, Organizations and Businesses from International Experience.

The first students of the joint Master of Media Management training program between the University of Stirling (UK) and the Faculty of Journalism and Communication (USSH). This is the first program implemented in the North.

The British Ambassador to Vietnam took a souvenir photo with delegates and students.