Completed peer quality assessment of training programs in Public Relations and Hotel Management

Assoc. Prof. Dr. Tran Thi Minh Hoa - Vice Principal of the School and leaders of relevant units welcomed and worked with the delegation. The head of the delegation of the Hotel Management Training Program is Dr. Dinh Van Toan; the head of the delegation of the Public Relations Training Program is Dr. Bui Vu Anh.

Vice Principal Tran Thi Minh Hoa and Dr. Bui Vu Anh - Head of the delegation of the Public Relations Training Program

In the first working session, the Delegation listened to representatives of the units briefly introduce their units and present the results of self-assessment of the training programs in Hotel Management and Public Relations.

According to Associate Professor Dr. Nguyen Thanh Huyen - Head of PR-Advertising Department, the Institute of Journalism and Communication was formerly the Faculty of Journalism of Hanoi University of Science, established in 1990. The Institute currently has a standard bachelor's degree program in Journalism, a standard bachelor's degree program in Public Relations, a high-level training program in Journalism; 02 Master's degree programs in Journalism: research and application orientation, 01 Master's degree program in Communication Management, 01 Doctoral degree program in Journalism.

Associate Professor, Dr. Nguyen Thanh Huyen - Head of PR and Advertising Department presented the self-assessment report of the Public Relations training program.

The Public Relations major first enrolled students in 2013. Over the years, this has been one of the majors that attracts candidates and has a fairly high entrance score compared to the general level. The training program of the Public Relations major has 136 credits, including general knowledge (16 credits), field-based knowledge (29 credits), industry-based knowledge (27 credits), industry-based knowledge (15 credits) and industry-based knowledge (49 credits). During the training process, in addition to teaching knowledge in the classroom, the Institute of Journalism and Communication focuses on extracurricular activities, internships, and practice for students, building a network of alumni to support expertise and connect job search for learners... According to a survey, more than 66% of Public Relations students have found jobs before graduating, nearly 100% of students have jobs in their major within 3 months after graduation.

Dr. Pham Hong Long - Head of Tourism Faculty presented the self-assessment report of the Hotel Management training program.

According to Dr. Pham Hong Long - Head of the Faculty of Tourism Studies, the Faculty of Tourism Studies was established in 1990. In September 2015, the training program for the Hotel Management major was issued, and in November 2019, the training program framework was revised and updated. The Hotel Management major was recruited and trained from the 2015-2016 school year; as of the 2020-2021 school year, the Faculty has trained 06 courses of students in the Hotel Management major, of which 02 courses have graduated with a total of 500 students. In recent years, this has also been one of the majors that received many applications from the University during each university admission season. The Hotel Management major is built on the basis of inheriting the training tradition of the University and absorbing the quintessence of the tourism and hotel management majors at the world's leading universities. The program aims to equip students with comprehensive knowledge, skills, and professional working attitudes to meet the future needs of hotel human resources.

After the opening session, the Evaluation Team conducted interviews with leaders of units, lecturers, and support staff at the school and faculty levels; interviewed and collected opinions from employers, students, and alumni of the Public Relations and Hotel Management majors. The Team also conducted research and assessed supporting documents as well as inspected the current status of training facilities.

Dr. Dinh Van Toan presented a preliminary report on the evaluation results of the Hotel Management training program.

In the closing session, the representative of the External Evaluation Team gave a preliminary report on the initial evaluation results of the Public Relations and Hotel Management training programs. The team highly appreciated the professionalism in the preparation work of the School as well as the active cooperation with the External Evaluation Team to complete a considerable amount of work in just 02 working days.

Dr. Bui Vu Anh presented a report evaluating the training program of Public Relations.

The delegation also affirmed: The above 02 training programs were built and developed in the cradle of leading training in the fields of Social Sciences and Humanities in the country, so they have inherited many advantages from the tradition and long history of research and training activities of the University, combined with the innovation efforts of training units in recent years. In addition to the compliments for the preparation work as well as the serious and meticulous construction of self-assessment reports, the delegation also pointed out the strengths and points that need to be overcome in the training programs of the 2 fields - synthesized and assessed from the perspective of employers, students, alumni...

Vice Principal Tran Thi Minh Hoa spoke at the closing ceremony of the Public Relations and Hotel Management training programs.

On behalf of the school's leadership, Vice Principal Tran Thi Minh Hoa spoke highly of the serious, objective and meticulous working spirit of the external assessment team; thereby helping training units and the school have a clearer view of the strengths and limitations that need to be overcome in training activities. Not only paying great attention to quality assessment and accreditation, the school also pays attention to post-accreditation work, creating improvements and innovations based on the above suggestions, thereby further improving the quality of training, so that training products increasingly better meet the requirements of the domestic and regional labor market, contributing to building high-quality human resources to serve the country's development in the integration period.

The external evaluation team took a souvenir photo with the school's staff after completing 2 working days.

Thus, in 2020, the University of Social Sciences and Humanities completed the quality assessment of the Political Science training program according to AUN standards; peer assessment of the quality of the training programs in the following majors: Management Science, Office Administration, Social Work, Public Relations, Hotel Management; quality accreditation of the Archival Studies training program according to the standards of the Ministry of Education and Training. Thus, in the period of 2016-2020, the University has completed the task assigned by VNU, which is to assess and accredit the quality of all undergraduate training programs, including completing the quality assessment of 08 training programs according to AUN standards.