1. General information about the training program
- Program name: Media Leadership.
- Target audience:
High school students in Hanoi need to enhance their basic knowledge and experience in media.
- Training institution: Institute of Journalism and Communication Training - University of Social Sciences and Humanities (USSH).
- Certificate title: Media Leader.
- Training duration: 105 hours
2. Training Objectives
- To equip students with fundamental knowledge and skills in communication, along with necessary applications to support their studies, research, career guidance, and community interaction.
- Through experiential activities, we aim to inspire creativity and guide future career paths.
- Contributing to the dissemination of core values and leveraging the strengths of the University of Social Sciences and Humanities and the Institute of Journalism and Communication Training.
3. Training schedule
- The training course lasts 10 days, with 2 sessions per day.
4. Total course load
The total number of credits to be accumulated is 7 credits (105 hours), including:
+ Theoretical content: 2 credits (30 hours)
+ Practical work and hands-on experience: 5 credits (75 hours)
5. Type of diploma awarded
- Upon completion of the course and if all training requirements are met, trainees will be awarded a certificate.
- Certificate Name: Media Leader
(English: Skills for Communication Leader)
6. Training program content
| TT |
Subject |
Duration |
Content |
-
|
Basic knowledge of communication
|
15 lessons |
This helps students grasp basic concepts about communication in general, its role, and its applications, tailored to their age group. |
-
|
Images and graphic applications in media |
15 lessons |
Knowledge and skills in using still/moving images in communication; applications in learning, research, and community life. |
-
|
Video content production |
15 lessons |
Equip yourself with basic knowledge and skills in filmmaking, video editing, and the application of basic visual effects to produce video clips. |
-
|
Event organization |
10 lessons |
Equip students with a highly practical foundation of knowledge in event management and organization processes. Provide the necessary skills to develop professional event plans. |
-
|
Public speaking, giving presentations
|
10 lessons |
- Equip students with the knowledge, skills, and experience of public speaking. Create a fundamental foundation for students to confidently express their ideas in diverse forms. Aim to develop the ability to handle a variety of situations effectively. |
-
|
Personal image management |
5 periods |
- Understand and analyze the general theoretical framework of brand building and management through communication.
- To understand the issue of brand building in the Vietnamese media environment. |
-
|
Emergency communication skills |
10 lessons |
- Detecting and responding to emergencies
- Utilize effective communication methods to respond to emergencies.
- Detecting and blocking harmful and toxic information. |
-
|
Use social media tools to find study abroad opportunities and scholarships. |
5 periods |
- Common communication tools and platforms in research and training
- Skills in searching, connecting, sharing, and collaborating in media within the field of education and training. |
-
|
Practice, sightseeing |
20 lessons |
Practice the skills and techniques needed to create media products. |
| |
Total |
105 lessons |
|
7. Teaching equipment
- Utilizing a dedicated studio system, smart classrooms, and modern teaching equipment to effectively meet the learning and teaching needs of the course, combined with the large lecture halls/auditoriums of the University of Social Sciences and Humanities.
- Practical equipment for students: Multimedia communication equipment (cameras, video cameras, computers, video editing consoles, etc.)
8. Teacher Requirements
- The instructors are experts in the fields of mass communication, public relations, and media management, holding Master's degrees or higher.
- Our support collaborators are professionals working in the field of media, possessing excellent knowledge and skills.
9. Implementation
The classes are held in person at the Studio of the Institute of Journalism and Communication Training. The requirements for certification are as follows:
- Trainees must not miss more than 20% of the course duration (including the practical training portion);
- Students must complete all required final essays or practical exercises.
- The final essay or practical assignment must achieve a score of 5 or higher.
10. Contact information:
- Consultant: Ms. Diep Van
Tel: 024.35690445 / Mobile: 0988548699; Email:
dvanbc@gmail.com- Institute of Journalism and Communication Training, Room 308, Building C, University of Social Sciences and Humanities, 336 Nguyen Trai Street, Thanh Xuan District, Hanoi.
- Website: sjc.ussh.vnu.edu.vn
- Facebook: Center for Journalism and Communication Studies (Faculty of Social Sciences and Humanities, Vietnam National University, Hanoi)
