The University of Social Sciences and Humanities is enrolling students for a short-term training course 'Creative Copywriting', certified by the University, starting in 2011.- Target audience: For those who have graduated or are studying at college/university; communication staff of media, advertising, event organization companies, or those interested in this field. - Objective: This course provides basic knowledge in the field of advertising such as building and developing communication strategies, practicing thinking methods, understanding the process of producing advertising messages... Through classic lessons, practical experiences and practice exercises, students will practice and develop basic skills in creating and writing advertising copy. - Teaching and learning methods: The course is organized according to modern teaching methods, creating maximum practice opportunities for students. After completing the course, excellent ideas can be put into production, and excellent students will have the opportunity to become official copywriters for a professional advertising agency in Vietnam. - Main content: + Overview of advertising in the modern media system: Advertising Perspectives + Developing communication and advertising strategies: Developing Communication and Advertising Strategy + Creative thinking methods: Creative Thinking + Process of producing advertising messages: Producing Advertisements and Comercials + Creative advertising skills: building and developing ideas, creativity, writing lyrics and designing advertising messages: Creative Briefing, Art Direction and Copywriting. - Study time: 6 weeks - Tuition: 1,900,000 VND/student/course. Students or alumni of the University of Social Sciences and Humanities (with a degree granted by the University of Social Sciences and Humanities): 1,700,000 VND/course. - Deadline for submitting application: April 20, 2011
* Register to study at: Office of the Faculty of Journalism and Communication, Room 103, Building A, 336 Nguyen Trai, Thanh Xuan, Hanoi.
* Application form:
- Application form (receive and fill out at the registration office)
- Copy of high school diploma/student card/university diploma
- 02 3 x 4 cm photos (taken within the last 3 months)
* Admissions consulting:
- Ms. Nguyen Thi Thuan – 0438581078 – 0936053727 – email: thuanquynh123@gmail.com
- Ms. Trinh Thi Thu Huong - 0976267006
