1. Student's full name: Thai Van Dung 2. Gender: Male
3. Date of birth: February 2, 1978
4. Place of birth: Hoa Son commune, Do Luong district, Nghe An province
5. Decision No. 4419/2019/QD-XHNV dated November 26, 2019, of the Rector of the University of Social Sciences and Humanities, Vietnam National University, Hanoi, recognizing the student.
6. Changes in the training process: None
7. Thesis title: Party building work in print newspapers in the Mekong Delta.
8. Major: Applied Journalism; Code: 8320101.01 (UD).
9. Scientific Advisor (Specify scientific title, academic degree, full name, and affiliation): Dr. Tran Ba Dung, Standing Committee Member, Head of Professional Affairs Department, Vietnam Journalists Association.
10. Summarize the results of the thesis (provide a summary of the thesis results, emphasizing any new findings):
Title of the research topic: Party building work in print newspapers in the Mekong Delta (survey of print newspapers in Can Tho, Vinh Long and Dong Thap in 2019-2020).
To clarify the topic, we conducted a survey of print newspapers in Can Tho, Vinh Long, and Dong Thap. We conducted in-depth interviews with nine individuals currently serving as Heads of Propaganda Departments of City and Provincial Party Committees; Editors-in-Chief and reporters of the three aforementioned newspapers. The survey and interviews focused on three main issues: the current state of communication on Party building work in print newspapers in the Mekong Delta (content, form, successes, limitations); some issues arising in the current communication of Party building work in print newspapers; and proposed solutions (general solutions, specific solutions, recommendations) to improve the quality of communication on Party building work in print newspapers in the Mekong Delta today.
In addition, we distributed questionnaires to 300 readers of Can Tho, Vinh Long, and Dong Thap newspapers to survey their interest in and evaluation of the quality of content and format of Party building communication in the print publications of these three newspapers.
Through my survey and research, I found that three newspapers have organized a weekly section dedicated to publishing articles on Party building, partially meeting the public's information needs. However, the number of articles on Party building accounts for less than 10% of the total number of articles published in the three newspapers; the newspapers lack variety in journalistic genres in their coverage of Party building; the content of the articles is superficial, shallow, and one-sided; the presentation and style of the Party building section are not appealing; and the published photos are very poor, dry, and boring…
Based on the analysis of these successes and limitations, we raise several issues concerning print media in general, and specifically in Can Tho, Vinh Long, and Dong Thap provinces, regarding communication on Party building work. We also propose corresponding solutions and recommendations to address the aforementioned issues.
11. Practical applications:
The results of this thesis serve as a valuable reference for Party newspapers in general, and specifically for newspapers in Can Tho, Vinh Long, and Dong Thap provinces, to improve the quality of communication on Party building work and meet the increasingly high information needs of the public. At the same time, the research results will provide valuable reference material for Party newspapers and colleagues to consult, select, and apply in their practical work.
12. Further research directions (if any): None
13. Published works relevant to the thesis (list works in chronological order if any): None
INFORMATION ON MASTER'S THESIS
1. Full name: Thai Van Dung 2. Sex: Male
3. Date of birth: 2 Feb 1978 4. Place of birth: Hoa Son Ward, Do Luong District, Nghe An Province
5. Admission decision number: 4419/2019/QD-XHNV Dated November 26, 2019 by the Rector of the University of Social Sciences and Humanities under Vietnam National University, Hanoi
6. Changes in academic process:
7. Official thesis title: The Party building work on Mekong Delta print newspapers
8. Major: Jounarlism 9. Code: 8320101.01 (UD)
10. Supervisors: Ph.D Tran Ba Dung, Permanent Member, Head of the Professional Affairs at the Vietnam Journalists' Association
11. Summary of the findings of the thesis:
Thesis title: The Party building work on Mekong Delta print newspapers (surveying Can Tho, Vinh Long, Dong Thap print newspapers during 2019-2020 period).
To shed light on the content of the thesis, we have conducted surveys on Can Tho, Vinh Long, Dong Thap print newspapers. Besides, we have also had in-depth interviews with 9 people including heads of Provincial/city Department of Propaganda, members of provincial/city Party committees, editors-in-chief and reporters of the three above mentioned newspapers. The surveys and interviews focused on three main issues specifically: The Communication reality of Party building work on Mekong Delta print newspapers (content, form, success, limitations), Issues arising from the communication of Party building work at present, Solution introduction (general solutions, specific solutions, suggestions) for improving the communication quality of Party building work on Mekong Delta print newspapers.
In addition, we have handed out Anket questionnaires to 300 readers of Can Tho, Vinh Long, Dong Thap newspapers to survey their interests and remarks about the communication quality (content, form) of Party building work on the three publications.
Through surveys and research, we have found that the three newspapers all have weekly columns for articles on Party building work to meet the demand of the public. However, the number of articles of this kind accounts for less than 10 percent of the total articles published. Moreover, journalism genres used to communicate Party building work are not diverse while the content is cursory and unilateral. Other limitations include unattractive form with boring photos.
From analyzing strengths and weaknesses, we have pointed out some issues for Can Tho, Vinh Long, Dong Thap print newspapers on the communication of Party building work and simultaneously suggested some solutions.
12. Practical applicability, if any: The thesis result is one of the reference material sources for Party newspapers in general, Can Tho, Vinh Long, Dong Thap newspapers in particular in order to improve the communication quality of Party building work to meet the increasing demand of the public. The research result is also a source of reference for Party newspapers and colleagues and can be applied to real activities.
13. Further research directions, if any: No
14. Thesis-related publications: No
