Workshop on research methodologies of mass media culture

Attending the workshop were journalist Ha Minh Hue - Permanent Vice President of the Vietnam Journalists Association; scientists and researchers in the fields of culture and journalism from universities, research institutes and press agencies.

The workshop focuses on the main contents:

- Decode the concepts, theoretical and practical foundations of mass media culture.

- Approaches, methodologies and methods of mass media culture research.

- Research the formation and development of the cultural industry in the modern media environment.

- Raising awareness of the position, role, content and issues arising in the practice of mass media culture in Vietnam today.

- Solution to build a modern media culture, suitable for the task of building an advanced Vietnamese culture with strong national identity.

The workshop is an activity within the framework of the State-level project KX.03.11.15 "Mass media culture in Vietnam under the conditions of market economy and globalization" chaired by the Faculty of Journalism and Communication.