Officially opening the Master's program in Cultural Management

Attending the introduction session: on the side of central and local management agencies were Associate Professor Dr. Le Anh Tuan (Deputy Director of the Department of Training, Ministry of Culture, Sports and Tourism), MSc. Nguyen Cao Tan (Deputy Director of the Department of Culture and Sports of Ninh Binh province), Dr. Pham Thi Khanh Ngan (Information - Documentation Department, Department of Cultural Heritage); on the side of cultural experts and researchers were Prof. Dr. Le Hong Ly (Former Director of the Institute of Cultural Studies, Vietnam Academy of Social Sciences), Prof. Dr. Nguyen Quang Ngoc (Director of the Institute of Vietnamese Studies and Development Sciences, VNU; Head of the Department of Cultural Studies and History of Vietnamese Culture - Faculty of History, University of Social Sciences and Humanities); on the side of the University of Social Sciences and Humanities were Associate Professor Dr. Vu Van Quan (Head of the Faculty of History), Associate Professor Dr. Tran Thien Thanh (Faculty of History), Associate Professor Dr. Pham Thu Hoa (Deputy Head of the Training Department).

Delegates attending the introduction ceremony

The Master of Cultural Management (MSc.QLVH) training program was established to meet the demand for human resources in the field of cultural management. Based on the basic foundation of Vietnamese cultural history and summarizing experiences on cultural management issues, combining theories and experiences of countries in the region and the world, the MSc.QLVH program provides learners with cultural management capacity, as well as the ability to consult, design, and build cultural management policies on a national and local scale. With modern training methods, a team of lecturers who are leading experts in history, culture, anthropology, management science, etc., the program provides learners with modern scientific knowledge in a systematic way, improving their skills in applying knowledge to solve practical situations and situations that may arise due to rapid and strong development and change of culture.

Dr. Do Thi Huong Thao briefly introduces the training program for Master of Cultural Management

Graduates will be able to take on tasks at agencies, units, and organizations that work on cultural management as well as at agencies and organizations that analyze, plan, and advise on cultural policies. More specifically, students are provided with knowledge, skills, and professional capacity to work for cultural management agencies from central to local levels, research institutes, international organizations, and non-governmental organizations.

On behalf of cultural researchers in Vietnam, Prof. Dr. Nguyen Quang Ngoc said that cultural training and research has always been an urgent need. At the Faculty of History - University of Social Sciences and Humanities, the Department of Cultural Studies and Vietnamese Cultural History was established in 1998. The department has trained 18 courses of students and plans to develop this major into an independent major by 2020. From a practical perspective, culture is increasingly becoming a hot issue in Vietnamese society. In the context of cultural thinking and cultural management currently not meeting social needs, the establishment of the Master of Cultural Management training program is very meaningful. Prof. Dr. Nguyen Quang Ngoc believes that, with a solid foundation from the Department of Cultural Studies and Vietnamese Cultural History, the Faculty of History has enough conditions to effectively implement this new program.

Prof. Dr. Nguyen Quang Ngoc spoke at the ceremony

Prof. Dr. Le Hong Ly emphasized that in the current context of Vietnam and the world, the concept of culture does not stop at elite, high-level cultural phenomena and products. It has expanded to every corner and field of social life. Behind cultural phenomena such as the Tran Temple Seal Awarding Ceremony, the Do Son Buffalo Fighting Ceremony (Hai Phong), and the Nem Thuong Pig Slaughter Ceremony (Bac Ninh) are a series of political, economic, and social causes. Therefore, cultural managers not only need practical experience, but also extensive knowledge of basic and interdisciplinary sciences. This is the point that creates the unique strength of the University of Social Sciences and Humanities compared to other cultural management training institutions such as the University of Culture, the Central University of Art Education, and the Hanoi University of Home Affairs.

Prof. Dr. Le Hong Ly spoke at the ceremony

At the introduction, representatives of cultural management agencies also contributed opinions and shared their views on the future of this new program.

Assoc. Prof. Dr. Le Anh Tuan said that in the context of the Government's approval of the Project "Building a team of intellectuals in the field of Culture, Sports and Tourism by 2020", the need to train high-quality human resources in cultural management is very important. Therefore, he highly appreciated the efforts to implement the Master of Cultural Management training program of the University of Social Sciences and Humanities. The Department of Training, Ministry of Culture, Sports and Tourism will support the University in promoting and introducing this new major to agencies and departments responsible for and interested in cultural management.

Assoc. Prof. Dr. Le Anh Tuan spoke at the ceremony

At the local level, Deputy Director of the Department of Culture and Sports of Ninh Binh province Nguyen Cao Tan also acknowledged the need to recruit highly qualified cultural managers. According to him, cultural criteria are increasingly playing an important role in the scenic spots and historical relics of a locality. This view is also agreed by the representative of the Department of Heritage, Dr. Pham Thi Khanh Ngan. In addition, according to Ms. Ngan, there are jobs that require a vision and in-depth understanding, updated on basic areas of social life such as policy making and cultural development strategies. For those who do these jobs, studying the Master's program in Cultural Management at the University of Social Sciences and Humanities can be considered the optimal choice.

MSc. Nguyen Cao Tan speaking at the ceremony

Dr. Pham Thi Khanh Ngan speaks at the ceremony

Representing students who want to study, Bachelor Nguyen Duc Anh (former student of K59, Faculty of History) expressed his joy when the Faculty of History opened the Master of Arts in Cultural Management program. He also expressed his trust in the teaching staff as well as the learning environment at the University of Social Sciences and Humanities and affirmed that this is a suitable place for students to improve their qualifications and accumulate necessary experience for their future careers.

CN. Nguyen Duc Anh speaks at the ceremony