1. Student's name: Son Thi Sa Thuol
2. Gender: Female
3. Date of birth: May 8, 1987
4. Place of birth: Cu Lao hamlet, Hung Hoi commune, Vinh Loi district, Bac Lieu province
5. Decision to recognize students: Decision 4428/2012019/QD-XHNV, dated November 27, 2019 of the President of the University of Social Sciences and Humanities, Vietnam National University, Hanoi.
6. Changes in training: 12-month extension from December 2020 to December 2021.
7. Thesis topic: Organizing the Production of Khmer Language Programs on Southwest Television
8. Major: Journalism; Code: 8320101.01 (UD)
9. Scientific advisor: Associate Professor, Dr. Nguyen Van Dung - Director of the Institute of Information and Communication Technology Applications.
10. Summary of thesis results:
In chapter 1, the author systematizes and clarifies theoretical issues such as the concept of Khmer people; television audience; television programs; organization; organization of television program production... At the same time, this chapter also clarifies the principles and criteria for organizing the production of Khmer language television programs.
In chapter 2, after conducting a survey and analysis on the organization of Khmer language television program production. The research results showed that the majority of listeners highly appreciated the form and content of Khmer language television programs of radio and television stations, which are quite diverse and rich in genres, categories, and the way of reporting and presenting news is also quite attractive. Thanks to that, it has attracted the attention of the viewing public. Evidence shows that the frequency of viewing the radio is quite regular, the rate of watching the program from ½ to the end of the program accounts for a fairly high percentage, there are many popular categories such as agriculture - rural areas, entertainment, etc. In addition, the effectiveness of the program is also reflected through its contributions to the lives of the Khmer people.
However, the study also discovered some problems with the organization of Khmer language program production, such as the content of the program still has a lot of news, the writing style is still decisive and difficult to understand; the form of presentation is still monotonous, the information is still slow, especially the programs translated from Vietnamese to Khmer; the facilities are not limited, there is a lack of professional staff to make Khmer television programs. In addition, the study also pointed out the problem for the public is that the living conditions, qualifications and awareness of the people are not uniform, still limited, so it creates pressure for the program makers and pressure in investing in facilities to ensure the opportunity to access information for the Khmer people today.
In Chapter 3, the author has proposed two general directions and basic solutions. In which, the first direction is about the human factor, which is to improve the professional qualifications, skills, professional ethics, and political capacity of program producers; the second direction is to improve the quality of program content, in which the basic issues include: information and propaganda orientation plan, content improvement, image quality improvement, and program production process improvement. On that basis, the topic proposes a number of solutions such as innovation in management mechanisms and operating apparatus; increasing the duration and choosing appropriate program broadcasting time; organizing the construction and exploitation of a network of collaborators at district and town levels, etc. These are basic solutions to continuously innovate and improve the effectiveness of organizing the production of Khmer language television programs of Ca Mau, Soc Trang, and Kien Giang Radio and Television stations today.
11. Practical application:
This thesis will be a useful reference for colleagues, managers, researchers on propaganda work for Khmer ethnic people, journalism students at training institutions, to have an overview of information and propaganda work for ethnic minorities, especially for the team of reporters, editors, translators, announcers, technicians directly involved in the production of Khmer language television programs to have steps to improve and innovate program production, meeting the information needs of Khmer audiences.
12. Further research directions: None
13. Published works related to the thesis: None
INFORMATION ON MASTER'S THESIS
1. Full name: Son Thi Sa Thuol
2. Sex: Female
3. Date of birth: May 8, 1987
4. Place of birth: Cu Lao hamlet, Hung Hoi commune, Vinh Loi district, Bac Lieu province.
5. Admission decision number: Decision 4428/2019/QD-XHNV, dated November 27, 2019 of the Rector of the University of Social Sciences and Humanities, Vietnam National University, Hanoi.
6. Changes in the academic process: Extension of 12 months from December 2020 to December 2021
7. Official thesis title: Organizing the Production of Khmer Programs on TV Broadcast of the South West region, Vietnam.
8. Major: Journalism; Code: 8320101.01 (UD)
9. Scientific instructors: Assoc.Prof. Dr. Nguyen Van Dung - Director of the Institute of Information Technology and Communication Application.
10. Summary of the results of the thesis:
In chapter 1, the author systematized and clarified issues such as the concept of Khmer ethnicity; public television; TV shows; organization; organization of TV program production ... At the same time, this chapter also clarifies the principles and criteria of organizing the production of TV programs in Khmer.
In chapter 2, after conducting survey and analysis on the organization of production of Khmer TV programs. The research results show that most of the audience highly appreciated the form and content of the program of Khmer language of TV stations, which are quite diverse, rich in genres, categories, ways. The informative and expressive formula is also quite appealing. Thanks to those, they have attracted the attention of the public watching the radio. Evidence shows that the frequency of the public's radio viewing is quite regular, the level of viewing programs from ½ to the end of the program is quite high, there are many popular categories such as the agriculture-rural section, entertainment…. In addition, the program's effectiveness is also reflected through its contributions to the lives of the Khmer people.
However, research has also discovered a number of problems posing to the production organization of the Khmer language program, that is, the program content about news, articles still has a resolution style, hard to understand; the form of expression is still simple, information is slow, especially programs translated from Vietnamese into Khmer; The facilities are not limited, and there is a lack of professional staff making Khmer TV programs. In addition, the study also shows that the problems posed to the public are the living conditions, levels and awareness of the people, which are limited, creating pressure on programmers and pressing the investment in infrastructure to ensure information access opportunities for Khmer people today.
Chapter 3, the author gave two general directions and basic solutions. In particular, the first direction is on the human factor, which is to improve professional qualifications, profession, professional ethics, political bravery for program producers; The second direction is to improve the quality of the program's content, in this direction includes the basic issues: propaganda orientation plan, content improvement, image quality improvement and improvement program production. On that basis, the thesis proposes a number of solutions such as reforming the management mechanism and the operational apparatus; increase the duration and choose the right time to broadcast the program; organizing the construction and exploitation of the network of collaborators at district and town levels,…. These are the basic solutions to continuously innovate and improve the efficiency of production organization of Khmer TV programs of current Ca Mau, Soc Trang and Kien Giang TV stations.
11. Practical applicability in practice:
This thesis will be a useful reference for colleagues, managers, researchers on propaganda work for the Khmer ethnic minority, journalism students in press training institutions. They have an overview of the propaganda work for ethnic areas, especially the contingency of reporters, editors, translators, broadcasters and technicians who directly participate in the production of Khmer TV programs to take steps to improve and renovate program production to meet the information needs of Khmer audiences.
12. Further research directions: No
13. Published works related to the thesis: No
