1. Student's full name: NGUYEN PHUOC BINH; 2. Gender: Male
3. Date of birth: May 29, 1976
4. Place of birth: Ho Chi Minh City
5. Decision on recognition of students No. 4417/2019/QD-XHNV, dated November 26, 2019 of the President of the University of Social Sciences and Humanities, Vietnam National University, Hanoi
6. Changes in training process: 18-month extension (from November 27, 2021 – May 26, 2023)
7. Thesis topic name:
“Identifying the column system of the printed newspaper S"Liberated Saigon"
8. Major: Applied Journalism; Code: 8320101-01-UD
9. Scientific supervisor: Associate Professor, Dr. Vu Quang Hao - University of Social Sciences and Humanities, Hanoi, Vietnam National University, Hanoi
10. Summary of thesis results:
- This thesis aims to study theoretical and practical issues on the development trend of Vietnamese print newspapers in the context of multimedia communication, including the specific characteristics of local print newspapers (Saigon Giai Phong Newspaper). Thereby, discovering practical issues and proposing recommendations to increase brand, improve the quality of print newspapers, and attract readers.
- The thesis systematizes the theory of the development trend of printed newspapers in the context of multimedia communication; clarifies related concepts; methodology and practical basis of the necessity of researching the system of columns and pages in printed newspapers in accordance with the current movement and development of printed newspapers.
- Clarifying theoretical and practical issues to affirm that printed newspapers still exist, have their own appeal in the context of digital technology, still develop strongly, and attract loyal and interested readers.
- Survey the reality and describe and analyze the current local press system in our country, at the same time clearly point out the opportunities, challenges and requirements of local press in the context of multimedia communication.
- Survey the current development status of some printed newspapers on the market; forecast the development trend of local printed newspapers; detect contradictions and problems in the development trend, thereby making scientific recommendations for the development of printed newspapers.
11. Practical application: (if any)
- Present general theoretical issues on the development of print newspapers; the system of columns and pages that create the name and brand of the newspaper; ways of organization in print newspapers, focusing on daily newspapers.
- Survey the periodicity of the columns in SGGP Newspaper, the way they are presented, and whether or not they have unique characteristics that create the newspaper's own style.
- Identify the sections in terms of form and content that have created the newspaper's reputation and brand; problems in building, organizing, implementing the sections and solutions to overcome them.
- Compare some columns of SGGP Newspaper with Tuoi Tre and Lao Dong newspapers to analyze the writing style and organization method, find out the unique features of printed newspapers, and from there form and propose a unique way to organize columns for SGGP Newspaper.
12. Further research directions:
The thesis points out the weaknesses in the content operation process of SGGP Newspaper, the shortcomings in both the content and the form of expression of the columns on the newspaper. From there, it proposes solutions to improve the quality of the content of the columns, in line with the current development trend of the press, the trends and information selection of readers, the information needs of society and specialized readers. The thesis proposes a number of specific solutions to improve the quality of local party newspapers, both performing the task of propaganda and competing in the press, accompanying the readers; at the same time, smoothly combining the political and economic tasks of the press.
13. Published works related to the thesis:
- Do not have
INFORMATION ON MASTER'S THESIS
1. Full name: NGUYEN PHUOC BINH 2. Sex: Male
3. Date of birth: May 29, 1976 4. Place of birth: Ho Chi Minh City
5. Admission decision number: Decision No. 4417/2019/QD-XHNV dated on November 26, 2019 by the Rector of the University of Social Sciences and Humanities, Vietnam National University, Hanoi
6. Changes in academic process: Extended for 18 months ((from November 27, 2021 - May 26, 2023)
7. Official thesis title: “Identities of columns in printed Sai Gon Giai Phong Newspaper”
8. Major: Journalism 9. Code: 8320101-01-UD
10. Supervisors: Assoc. Prof. Dr. Vu Quang Hao - University of Social Sciences and Humanities, VNU.
11. Summary of the findings of the thesis: (Summarize them with stress on the new findings, if any)
A substantive description of the thesis results
The overall aim of this thesis is to research theoretical issues and trends in the development of Vietnam's printed newspapers in the context of multimedia communications, including typical characteristics of the printed Sai Gon Giai Phong (SGGP) Newspaper; Thus, identifying practical issues and making proposals together with recommendations to build the brandname, improve the quality of the type of printed newspaper and lure more and more readers.
The researcher will systematize arguments related to the development trends of the printed newspaper in the context of multimedia communications; clarify relevant concepts, methodologies and practical basis of the necessary research to form the system of categories and columns on printed newspapers in accordance with the trends and current development of the global printed newspapers.
A part of the thesis focuses on clarifying theoretical and practical issues to strongly affirm the role, development and attraction of the printed newspapers in society under the context of social and digital media via concerns from numerous readers.
The will researcher carry out an actual survey and description, analyze Vietnam's press system and display the opportunities, challenges and requirements for the media in the context of multimedia communications.
Particularly, there are actual surveys to grasp the current situation as well as the development of some printed newspapers, forecast the development of trends on local printed newspapers and detect obstacles and concerns in the new trends, thereby making scientific recommendations for the printed newspapers' development.
12. Practical applicability, if any:
Providing general theoretical issues on the development of the printed newspapers, the system of categories and columns which are designed for the printed newspapers, notably daily newspapers.
Reviewing and carrying out a periodical survey on the columns' design on the SGGP Newspaper following its specific characteristics and style.
Identifying categories in terms of form and content that help the newspaper to popularize to readers; sharing disadvantages and solutions in building, organizing and implementing categories.
Comparing some columns of SGGP Newspaper with Tuoi Tre Newspaper and Lao Dong (Labor) Newspaper to analyze writing styles and organizational methods, find out the unique features of each printed newspaper, thus forming and reflecting better ways of building and organizing columns for the SGGP Newspaper.
13. Further research directions, if any:
Through the thesis, the researcher will display the weaknesses in the term of building contents on the SGGP Newspaper and the dangers in both the content and the design forms of the columns on the newspaper; Accordingly, solutions to improve the quality of the contents of each category in accordance with the current trends of the media, the demand of selecting core news from readers, the society and loyal readers.
Some specific solutions to improve the quality of the city's Party newspaper, carry out political propaganda tasks and media economics, compete with other newspapers and accompany with readers will be proposed by the researcher in this thesis
14. Thesis-related publications: None
