MASTER'S THESIS INFORMATION
1. Student's full name:Tran Quoc Van
2. Gender: Male
3. Date of birth: September 4, 1984
4. Place of birth: Duc Quang - Duc Tho - Ha Tinh
5. Decision on recognition of students No. 1555/2011/QD/XHNV – SDH. May 25, 2011 of the President of the University of Social Sciences and Humanities, Vietnam National University, Hanoi.
6. Changes in training process: none
7. Thesis topic name:“Developing Trekking Tour in Lam Dong Province”
8. Major: Tourism Code: (Pilot training program)
9. Scientific instructor:Dr. Nguyen Quang Vinh, lecturer at Faculty of Tourism Studies, University of Social Sciences and Humanities, Vietnam National University, Hanoi.
10. Summary of thesis results:
The thesis has focused on the research issues of the basic methodology of trekking tourism from theory to practice. In chapter 1, the author of the thesis has selected two viewpoints of domestic and foreign trekkking tourism researchers, and analyzed some experiences from tourism business and trekking tourism business in Vietnam and in the world. In addition, the thesis has generalized the natural conditions and facilities for trekking tourism in Lam Dong province.
In chapter 2, the author has analyzed in detail the conditions for systematic trekking tour development and based on the tourism marketing model (marketing mix) so that tourism companies can take advantage of their inherent advantages in business activities. Through secondary data such as: revenue, targets, investment capital, number of visitors or primary data collected by the thesis author and then analyzed the current status of trekking tour activities at trekking locations. The companies studied by the author are currently organizing and operating popular trekking routes in some areas of the province. From those practical analyses, the thesis has pointed out some specific shortcomings of trekking tours in Lam Dong province. This is the basis for the author to propose solutions for relevant organizations to develop trekking tourism activities here. In particular, the tourism marketing model will be given special attention by companies exploiting this type of trekking tourism. Choosing a business model and sustainable development of tourism enterprises is the foundation and driving force for Lam Dong to develop trekking tour activities.
11. Practical application:
The thesis provides an overview of the development conditions and the overall status and potential of trekking tours in Lam Dong province. Thereby, it presents the achieved results and at the same time draws out the shortcomings and limitations of the exploitation of trekking tours in Lam Dong province. The solutions and recommendations for the development of trekking tours are also based on the actual research results.
12. Further research directions:
“Research on responsible tourism in Tien Giang”, for example: Thoi Son islet”
“Research on destination marketing for Phu Yen tourism”
13. The published works related to the thesis:
No scientific publications yet
INFORMATION ON MASTER'S THESIS
1. Full name: Tran Quoc Van 2. Sex: Male
3. Date of birth: the 4th of September, 1984 4. Place of birth: Ha Tinh Province
5. Admission decision number: 1555/2011QD – XHNV – KH&SDH. Dated May, 25th, 2011
6. Changes in academic process: None
7. Official thesis title: Development of Trekking tour in Lam Dong Province
8. Major: Tourism 9. Code: (experiment training program)
10. Supervisors:PhD. Nguyen Quang Vinh. Lecturer of faculty of tourism studies of University of Social Sciences of Humanities, Vietnam national University Hanoi.
11. The summary of the thesis' findings: The thesis focused on case studies of basic hypothesis of trekking tourism coming from the theory to the reality. In the first chapter, the thesis' author chose two perspectives of trekking researcher inside and outside of the country, as well as analyzing some experiences both from the tourism business and the trekking tourism business in Vietnam and all over the world. On the other hand, the thesis has been generalized about natural resources and facilities for the type of trekking tourism in Lamdong.
In the second chapter, the author analyzed carefully about system-based development trekking tour conditions, and was based on the Tourism marketing model or Marketing Mix model that travel agents took advantage of their own benefits in the business. Through the figures of the secondary data: turnover, quota, investment, a number of visitors or the primary data was collected by writer's thesis and it then analyzed situations of trekking tour in some trekking places. All of travel agents were researched by the author which ran and organized the trekking tour in this province. In reality, the thesis points out some limits of trekking tour in Lamdong. That was the main reason, the author could suggest solutions for the government which are grown up trekking tourism in this area. Tourism marketing model will be chosen by travel agency mainly, by the way when choosing business model and sustainable development of travel company that is the foundation and the stimuli for trekking tourism development in Lamdong province.
12. Practical applicability, if any: The thesis was researched all of development conditions, the potential and the situation of trekking tour in Lam Dong province. After that, the thesis is given some results and is withdrawn some disadvantages, some limitations of business trekking tourism in Lamdong province.
All of solutions and recommendations were based on the realistic approach and research results.
13. Further research directions, if any: I got some of them, Such as:
“Researching of Responsible Tourism in Tien Giang - Mekong” Example Thoi Son, (Phung) Island” and “Researching for Marketing Tourism Destination in Phu Yen Province”
14. Thesis-related publications: not yet
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