1. Student's full name: Tran Thi Thu Thao 2. Gender: Female
3. Date of birth: September 27, 1986
4. Place of birth: Hai Phong
5. Decision on recognition of students No. 4058/2022/QD-XHNV, dated December 28, 2022 of the President of the University of Social Sciences and Humanities, Vietnam National University, Hanoi
6. Changes in the training process: Decision on extending the study period of graduate students, from December 29, 2024 to June 28, 2025: No. 6934/QD-XHNV dated December 16, 2024 of the University of Social Sciences and Humanities, Vietnam National University, Hanoi.
7. Thesis/project title: "Communicating the image of "Uncle Ho's Soldiers" to young people outside the Army of the Army Radio and Television Center through the national Video clip contest "The soldier I love".
8. Major: Journalism and Media Management; Code: 8320109
9. Scientific instructor: Dr. Nguyen Thi Thuy Hang of the Institute of Journalism and Communication Training
10. Summary of project results:
On the basis of systematizing a number of theories on the significance of visual communication, the role of preserving, promoting and spreading the image of "Uncle Ho's soldiers" in the new period, the project analyzes the results of the visual communication content of "Uncle Ho's soldiers" to young people outside the Army of the Army Radio and Television Center through the National Videoclip Contest "The Soldier I Love" (Contest). The contest is carried out to widely spread the image of "Uncle Ho's soldiers", thereby contributing to honoring and remembering the merits of the soldiers who sacrificed their blood and bones for the cause of national liberation and contributing to the cause of building and defending the Fatherland today; promoting the image of the Vietnam People's Army in the hearts of the people and international friends, thereby enhancing the national pride of every Vietnamese person and at the same time raising the awareness of the whole society, adding strength, determination and spirit, especially the young generation, about the task of building and defending the Fatherland, about the role of the Army in peacetime. The results of the Contest with a large number of entries, including 160 entries outside the Army, with the participation of young people in many different subjects such as students, teachers, etc., along with the effective activities of the fanpage "The Soldier I Love" are living proof of the success of spreading the image of "Uncle Ho's Soldiers" widely and strongly. The project contributes to assessing the current status of communication activities about the image of "Uncle Ho's Soldiers" to young people in general and young people outside the Army in particular by the Army Radio and Television Center. From there, propose solutions to enhance effective communication in various forms to the young generation outside the Army.
There have been many studies on journalism and media and preserving and promoting the qualities of "Uncle Ho's soldiers"... but the communication of the image of "Uncle Ho's soldiers" to the young generation outside the Army by the Army Radio and Television Center has not been mentioned in previous studies.
11. Practical applicability: The national video clip contest "The soldier I love" is an activity within the Project to organize activities to celebrate the 80th anniversary of the founding of the Vietnam People's Army (December 22, 1944 - December 22, 2024), the 35th anniversary of the National Defense Day according to Decision No. 307/QD-TTg dated March 28, 2023 of the Prime Minister. Implementing the Government's Project, the Ministry of National Defense assigned the General Department of Politics of the Vietnam People's Army to preside over and direct the Center to organize the implementation of the Contest. The Contest was carried out from the launch date of December 21, 2023 to November 14, 2024. Although the Contest has now ended, the fanpage "The soldier I love" continues to be maintained and developed to continue the success of the Contest in spreading the image of "Uncle Ho's soldiers".
12. Further research directions (if any): none
13. Published works related to the thesis/project: none
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INFORMATION ON MASTER'S THESIS
1. Full name: TRAN THI THU THAO 2. Sex: Female
3. Date of birth: September 27, 1986 4. Place of birth: Hai Phong city
5. Admission decision number: 4058/2022/QD-XHNV, Dated December 28, 2022
6. Changes in academic process: Decision on extending the study time of graduate students, from December 29, 2024 to June 28, 2025: No. 6934/QD-XHNV dated December 16, 2024 of the University of Social Sciences and Humanities, Hanoi National University.
7. Official thesis title: Army Broadcasting Center's communications on the image of "Uncle Ho's Soldiers" to youth through the National Videoclip-making Contest "The Soldiers I Love"
8. Major: Media Management 9. Code: 8320109
10. Supervisors: PhD Nguyen Thi Thuy Hang, School of Journalism and Communication
11. Summary of the findings of the thesis:
Based on the systematization of some theories on visual communication, the role of preserving, promoting and spreading the image of "Uncle Ho's Soldiers" in the new period, the project analyzes the results of Army Broadcasting Center's communications on the image of "Uncle Ho's Soldiers" to youth through the National Videoclip-making Contest "The Soldiers I Love". The Contest aims to widely spread the image of "Uncle Ho's soldiers", thereby contributing to honoring the soldiers who sacrificed themselves for the cause of national liberation, construction and defense. It also promoted the image of the Vietnamese People's Army in the hearts of the people and international friends, thereby arousing the national pride of Vietnamese people while raising the awareness of the whole society, adding strength, determination, and spirit, especially for young generation, about the task of building and preserving the Fatherland, and the role of the military in peacetime.
The Contest drew the participation of many young people, with a large number of entries, including 160 entries outside the military. In addition, the effectiveness of the fanpage "The Soldier I Love" showed the success of spreading the image of "Uncle Ho's Soldiers" widely and strongly. The project contributes to assess the current status of communication activities about the image of "Uncle Ho's Soldiers" to young people in general and young people outside the military in particular by the Army Broadcasting Center, thus, considering solutions to enhance effective communication in various forms to the young generation outside the military. Research on journalism and communication and preserving and promoting the qualities of "Uncle Ho's Soldiers" has been carried out a lot, yet, the communication of the image of "Uncle Ho's Soldiers" to the young generation outside the military by the Army Broadcasting Center has not been mentioned in previous studies.
12. Practical applicability, if any: the National Videoclip-making Contest "The Soldiers I Love" is an activity within the Project to organize activities to celebrate the 80th founding anniversary of the Vietnam People's Army (December 22, 1944 - December 22, 2024), the 35th anniversary of the Whole-People Defense Festive Day
according to Decision No. 307/QD-TTg dated March 28, 2023 of the Prime Minister. Implementing the Government's Project, the Ministry of National Defense assigned the General Political Department of the Vietnam People's Army to front over and direct the Center to organize the Contest. The Contest runs from December 21, 2023 to November 14, 2024. Although the Contest was wrapped up, the fanpage "The soldier I love" continues to be maintained and developed to maintain the success of the Contest in spreading the image of "Uncle Ho's soldiers".
13. Further research directions, if any: ...................................................................................
14. Thesis-related publications: ..........................................................................................
