1. Student's full name: Nguyen Thanh Nga 2. Gender: Female
3. Date of birth: January 31, 1982
4. Place of birth: Ha Giap Commune - Phu Ninh District - Phu Tho Province
5. Decision on student admission No. 2948/2021/QD-XHNV, dated December 28, 2021, of the Rector of the University of Social Sciences and Humanities, Vietnam National University, Hanoi.
6. Changes in the training process: None
(Note the types of changes and the corresponding times)
7. Thesis title: External factors affecting digital transformation in tourism activities in Viet Tri City, Phu Tho Province
8. Major: Tourism; Code: 8810101.01
9. Scientific supervisor: Dr. Trinh Le Anh, Faculty of Tourism Studies, University of Social Sciences and Humanities - Vietnam National University, Hanoi.
(Please specify your scientific title, academic degree, full name, and workplace.)
10. Summary of the thesis results:
- An overview of research on digital transformation and factors influencing digital transformation in tourism activities.
- Clarify the concepts that reflect the nature of digital transformation; digital transformation in tourism activities and the external factors that influence it.
- Highlight the current state of digital transformation in tourism activities worldwide, domestically, and in Viet Tri city.
- Using qualitative and quantitative research methods, the thesis has demonstrated the impact of 6 external factors affecting digital transformation in tourism activities in Viet Tri city, Phu Tho province to varying degrees, specifically including the factors arranged in order of influence from strongest to weakest, as follows: (1) technology; (2) policies and laws; (3) competition; (4) customers; (5) global and local economy; (6) environment.
- Based on the research results, the author analyzed and evaluated the impact of external factors affecting digital transformation in tourism activities in Viet Tri city; thereby providing a basis for proposing several solutions and recommendations to relevant stakeholders to successfully and sustainably implement digital transformation.
11. Practical applications: (if any)
Propose appropriate measures; develop plans, directions, and strategies to leverage and exploit the positive influences from external factors to successfully implement digital transformation, contributing to the effective development of the tourism industry and the progress of society.
12. Future research directions: (if any)
- Research the factors influencing digital transformation in tourism at the macro level (global; national/regional/territorial).
- Researching the internal factors impacting digital transformation in the tourism industry.
- Research on digital transformation in tourism.
- Smart tourism.
13. The published works related to the thesis:
Overview of research on factors influencing digital transformation in tourism activities and research directions - Journal of Educational Equipment, special issue June 2023, pp. 402-404.
INFORMATION ON MASTER'S THESIS
1. Full name: Nguyen Thanh Nga; 2. Sex: Female
3. Date of birth: January 31, 1982;
4. Place of birth: Ha Giap Commune - Phu Ninh District - Phu Tho Province
5. Admission decision number: 2948 /2021/Q D-XHNV; Dated: December 28 , 2021 by the Rector of University of Social Sciences and Humanities, Vietnam National University, Hanoi
6. Changes in academic process: No
(List the forms of change and corresponding times)
7. Official thesis title: External factors affecting digital transformation in tourism activities in Viet Tri city, Phu Tho province.
8. Major: Tourism 9. Code: 8810101.01
10. Supervisors: Dr. Trinh Le Anh, Faculty of Tourism, University of Social Sciences and Humanities - Vietnam National University, Hanoi.
(Full name, academic title and degree)
- Summary of the findings of the thesis:
- Overview of digital transformation research and factors affecting digital transformation in tourism activities.
- Clarifying concepts that reflect the nature of digital transformation; digital transformation in tourism activities and involving external factors.
- Highlighting the reality of digital transformation in tourism activities in the world, in the country and in Viet Tri city.
- By qualitative and quantitative research methods, the thesis has proved the impact of 6 external factors affecting to different degrees on digital transformation in tourism activities in Viet Tri city, Phu Tho province, in particular, includes factors arranged in order of influence from stronger to weaker, as follows: (1), technology; (2) policies and laws; (3) competition; (4) customers; (5) global and local economy; (6) environment.
- Based on the research results, the author analyzed and evaluated the impact of external factors on digital transformation in tourism activities in Viet Tri city; from which there is a basis to propose some solutions; recommendations to stakeholders for successful and sustainable digital transformation
(Summarize them with stress on the new findings, if any)
- Practical applicability, if any:
Propose appropriate measures; develop plans, directions and strategies to take advantage of and exploit positive influences from external factors to successfully implement digital transformation, contributing effectively to the development of the tourism industry. and social progress.
- Further research directions, if any:
- Research the factors affecting digital transformation in tourism activities at the macro level (world; country; region/territory).
- Research the internal factors affecting digital transformation in tourism activities.
- Research on digital transformation in tourism activities
- Smart travel
- Thesis-related publications:
Overview of research on factors affecting digital transformation in tourism activities and research directions - Journal of Educational Equipment, special issue June 2023, pp.402-404.
