TTLV: Digital content production at VTC Digital Television from a media economics perspective.

1. Student's full name: Nguyen Tuyet Nhung 2. Gender: Female

3. Date of birth: March 26, 1984

4. Place of birth: Yen Bai

5. Decision on student admission No. 3379/QD/XHNV dated December 19, 2017, by the Rector of the University of Social Sciences and Humanities, Vietnam National University, Hanoi.

6. Changes in the training process: No changes

7. Thesis title: Digital content production at VTC Digital Television from a media economics perspective.

8. Major: Applied Journalism; Code: 17035179

9. Scientific supervisor: Dr. Nguyen Thi Thoa, Faculty of Journalism, Academy of Journalism and Communication

10. Summary of the thesis results:

This thesis is based on research into the production and business activities of digital content products at VTC Digital Television Station from April 2018 to the present. The author analyzes the current situation, explores the opportunities and challenges of producing and selling digital content products at VTC Station. From this, recommendations and solutions are proposed for the development of VTC Station's digital product production and business.

11. Practical applicability: The solutions proposed in this thesis aim to contribute to addressing the direction of digital product production and development at VTC Television Station.

12. Future research directions: None

13. Published works related to the thesis: None

INFORMATION ON MASTER'S THESIS

1. Full name: Nguyen Tuyet Nhung 2. Sex: Female

3. Date of birth: 26^thMarch, 1984 4. Place of birth: Yen Bai Province

5. Admission decision number: 3379/QD/XHNV Dated 19^thDecember 2017

6. Changes in academic process: No changes

7. Official thesis title: Production of digital content at VTC Digital Television in the view of economic communication.

8. Major: Journalism (Application orientation) 9. Code: 17035179

10. Supervisors: Doctor Nguyen Thi Thoa, Journalism Department, Academy of Journalism & Communication

11. Summary of the findings of the thesis: The thesis is conducted based on the production and trading of digital content products of VTC Digital Television from 4/2018 to now. Issues, opportunities and challenges of the production and sales of digital content products at VTC. And then, give the recommended solutions to develop producting of digital content and trading digital content products at VTC.

12. Practical applicability, if any: These solutions of the thesis contribute to solving the direction of production and development of digital content products at VTC.

13. Further research directions, if any: No

14. Thesis-related publications: No