Thesis information "Building a theoretical model for a specialized economic radio channel on Ho Chi Minh City People's Radio" by HVCH Hoang Mai Tran, majoring in Journalism.1. Full name of student: Hoang Mai Tran 2. Gender: Female 3. Date of birth: November 9, 1977 4. Place of birth: Ho Chi Minh City 5. Decision to recognize student No.: 1376/QD-XHNV-KH&SĐH, dated October 29, 2008 by the President of the University of Social Sciences and Humanities, Vietnam National University, Hanoi. 6. Changes during the training process: None 7. Thesis topic: Building a theoretical model for a specialized economic radio channel on Ho Chi Minh City People's Voice Radio 8. Major: Journalism; Code: 60.32.01 9. Scientific supervisor: Dr. DANG THI THU HUONG - University of Social Sciences and Humanities, Vietnam National University, Hanoi. 10. Summary of the results of the thesis: The thesis researches and systematizes knowledge about radio and specialized radio channels to perceive the development trend of modern radio and the nature of specialized radio channels. Survey the current status of some specialized radio channels in Vietnam (survey of VOV Giao thong and XoneFM, VOH Giao thong). Analyze the successes and limitations of these specialized radio channels. Based on summarizing lessons from the theory and practice of specialized radio in the world and in Vietnam, based on the assessment of the actual conditions of the Ho Chi Minh City People's Radio Station, the thesis proposes a theoretical model for building a specialized economic radio channel to serve the specialized development strategy on the radio channel of the Ho Chi Minh City People's Radio Station. 11. Practical applicability: Application of building an Economic FM channel at the Ho Chi Minh City People's Radio Station. 12. Further research directions: (if any) 13. Published works related to the thesis:
INFORMATION ON MASTER'S THESIS
1. Full name : HOANG MAI TRAN 2. Sex: FEMALE 3. Date of birth: November 9, 1977 4. Place of birth: HO CHI MINH CITY 5. Admission decision number: 1376/QD-XHNV-KH&SĐH, Dated October 29, 2008 6. Changes in academic process: (List the forms of change and corresponding times) 7. Official thesis title: THE CONSTRUCTION THEORETICAL MODEL FOR ECONOMY SPECIALIZED RADIO –BROADCASTING CHANNEL ON THE VOICE OF HO CHI MINH CITY PEOPLE (VOH) 8. Major: Media 9. Code: 60.32.01 10. Supervisors: Dr. DANG THI THU HUONG 11. Summary of the findings of the thesis: The thesis researches and systemizes the knowledge of radio-broadcasting and specialized radio-broadcasting channel in order to increase the awareness of the development trends of modern radio –broadcasting and the essence of the specialized radio-broadcasting channel. The paper is the survey's results of recent situation of some specialized channels in Vietnam and analyzes their achievements and liminations. In recent years, economic news on newspaper and magazinies and other means of mass media have been more diversified, abundant and multilateral, which meets the needs of domestic enterprises as well as foreign investors in Vietnam. However, VOH- The Voice f Ho Chi Minh City People – is now in the lack of economic news and in the needs of its private channel. Based on lessons from theory and practice of specialized radio-broadcasting channel in the world in Vietnam and assessments of VOH- The Voice f Ho Chi Minh City People's real conditions of infrastructure and its financial budget, the paper brings out the theoretical model of building economy specialized radio-broadcasting channel which aims at helpfully serving the specialized development strategy on radio-broadcasting channel of the Voice of Ho Chi Minh city People. 12. Practical applicability, if any: USE FOR THE CONSTRUCTION THEORETICAL MODEL FOR ECONOMY SPECIALIZED RADIO –BROADCASTING CHANNEL ON THE VOICE OF HO CHI MINH CITY PEOPLE (VOH).