TTLV: Solutions to attract domestic tourists to Bac Ha - Lao Cai

1. Student's full name: Tran Thi Phuong Thuy 2. Gender: Female
3. Date of birth: June 19, 1971
4. Place of birth: Yen Bai
5. Student recognition decision No. 2705/QD-XHNV dated: December 24, 2020 of the President of the University of Social Sciences and Humanities, Vietnam National University, Hanoi.
6. Changes in training process: No
7. Thesis topic: "Solutions to attract domestic tourists to Bac Ha - Lao Cai".
8. Major: Tourism; 9. Code: 8810101.01
10. Scientific advisor: Assoc.Prof.Dr. Tran Thi Minh Hoa - Head of Faculty of Economics and Business, Phenikaa University.
11. Summary of thesis results:
The topic has absorbed and systematized the theoretical and practical values ​​that are popular and the appropriate factors in the theory of tourism, tourists, tourist characteristics, the meaning and factors affecting the attraction of tourists to destinations. From the theoretical and practical issues that have been absorbed, the author has used many methods to collect data on tourism activities in Bac Ha such as: Fieldwork at tourist destinations to assess the values ​​of resources, compare and supplement, verify information; Collect information from research works, reports, documents on tourism in Bac Ha; Design questionnaires to grasp the needs of tourists as well as their evaluation and comments on tourism resources, infrastructure, tourism resources; Conduct interviews with some leaders of Lao Cai tourism industry, leaders of Party committees, authorities, and some tourism businesses of Bac Ha district about the advantages and difficulties of the tourism industry, development strategies, and tourism management in Bac Ha area...
Based on the results of collecting, analyzing and evaluating the current status of domestic tourist attraction activities for the destination of Bac Ha - Lao Cai; Surveying and evaluating the solutions to attract domestic tourists that Bac Ha has implemented; The topic has proposed specific orientations on the market and tourism products for domestic visitors. At the same time, it proposes a number of solutions on tourism management policies and mechanisms, investment in technical infrastructure, tourism market research, development of tourism services and products, tourism promotion, improving the quality of tourism human resources ... to attract and meet the increasing needs of domestic tourists when coming to experience Bac Ha - Lao Cai.
12. Practical applicability: The research results will be a relatively complete system of tourism resources, infrastructure, tourism policies, tourist destinations, and analysis of destination quality; Bac Ha's tourist attraction solutions will be the basis for Lao Cai's tourism industry, and the Party Committee and the Bac Ha district government can refer to, research, and apply to promote Bac Ha's image to domestic tourists. The topic is also a reference document for lecturers and students in the process of research, teaching, and learning about tourist attraction of the destination.
13. Further research directions: Evaluation of tourism destination quality in Bac Ha - Lao Cai.
14. The published works related to the thesis:
Cultural and tourism development in Bac Ha district, Lao Cai province today: International Journal of Advances in Engineering and Management (IJAEM) volume 3, issue 8, August 2021. (English)
 

1. Full name: Tran Thi Phuong Thuy 2. Sex: Female
3. Date of birth: June 19th, 1971 4. Place of birth: Yen Bai Province
5. Student Recognition's Decision No: 2705/QD-XHNV; Dated: December 24th, 2020 by the President of Hanoi University of Social Sciences and Humanities, Hanoi National University.
6. Changes in academic process: None
7. Official thesis title: “Solutions to attract domestic visitors to Bac Ha, Lao Cai”
8. Major: Tourism 9. Code: 8810101.01
10. Supervisors: Assoc. Prof. Tran Thi Minh Hoa – Dean of Faculty of Economics and Business; Phenikaa University
11. Summary of the findings of the thesis:
The thesis has perceived and systematized popular theoretical and practical values ​​and relevant factors in the theory of tourism, tourists, tourists' characteristics, meanings and factors which influence the tourists' attraction to destinations. From the theoretical and practical issues received, the author has used many methods to collect data on tourism activities in Bac Ha such as: Fieldwork at tourist sites to appreciate the values ​​of tourism's resources, additional collation, verify information; Collect information from research works, reports and documents on tourism in Bac Ha; Design a questionnaire to capture the needs of visitors as well as assess and comment on tourism resources, infrastructure and tourism resources; Conduct interviews with a number of leaders of the tourism industry of Lao Cai, leaders of the Party Committee, authorities, a number of tourism businesses in Bac Ha district about the advantages and disadvantages for the tourism industry, development strategies and tourism management in Bac Ha…
Based on the results of collection, analysis and assessment of strengths, weaknesses, opportunities and challenges for Bac Ha's tourism industry as well as tourism development goals and objectives; The thesis has proposed specific orientations on markets and tourism products for domestic tourists…. In addition to this, propose some solutions for mechanisms and policies on state tourism's management; investment in infrastructure; research for tourism markets; developing the services and tourism products; promoting, broadcasting tourism provoke tourism's quality... in order to attract and meet the increasing demands of domestic customers when coming to experience in Bac Ha - Lao Cai.
12. Practical applicability: The research's results will be a relatively full system of tourism resources, infrastructure, tourism policies, tourist destinations, and quality analysis of destinations; Bac Ha's solutions attracting tourists will be the basis for Lao Cai's tourism industry, the Party Committee and Bac Ha district government can refer to, research, and apply to promote the image of Bac Ha to domestic tourists. The topic is also a reference for tutors and students in the process of research, teaching and learning about tourist attraction of the destination.
13. Further research directions: Assessing the quality of tourist destinations Bac Ha - Lao Cai.
14. The published works related to the thesis:
Develop culture and tourism in Bac Ha district, Lao Cai province nowadays: International Journal of Advances in Technology and Management (IJAEM), volume 3, issue 8 August 2021.