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TTLV: Research on developing typical tourism products in Mong Cai city, Quang Ninh province

Thursday - April 13, 2023 04:04
1. Student's name: Nguyen Thu Trang 2. Gender: Female
3. Date of birth: September 29, 1986
4. Place of birth: Ha Long - Quang Ninh
5. Decision on recognition of students No. 2705/2020/QD-XHNV dated December 24, 2020 of the President of the University of Social Sciences and Humanities, Vietnam National University, Hanoi
6. Changes in the training process:
7. Thesis topic: "Research on developing typical tourism products in Mong Cai city, Quang Ninh province"
8. Major: Tourism; Code: 8810101.01
9. Scientific supervisor: Associate Professor, Dr. Pham Hong Long - Faculty of Tourism Studies, University of Social Sciences and Humanities, Vietnam National University, Hanoi.
10. Summary of thesis results:
The first chapter of the thesis focuses on systematizing some theoretical issues on tourism products and typical tourism products, the role of typical tourism products in tourism activities, principles and processes of building typical tourism products. Thereby, it is affirmed that the research on building typical tourism products at a destination is important and necessary to satisfy the needs of tourists. By means of field survey/field research, collecting and synthesizing documents, interviewing experts, the thesis chapter 2 has delved into assessing the current status of tourism potential and tourism activities of Mong Cai city, focusing on assessing the current status of construction and exploitation of tourism products of Mong Cai city in the period of 2017 - 2021, pointing out the advantages and difficulties in exploiting and developing typical tourism products in the locality and raising issues that need to be solved in order to effectively exploit existing tourism products and strengthen investment calling, orienting the development of typical tourism products of Mong Cai city in the coming time. On that basis, in chapter 3, the thesis also raised some orientations, viewpoints and proposals for developing some typical tourism products of Mong Cai city, the goal of developing tourism in the city in the coming time. At the same time, the recommendation aims to contribute to promoting the local tourism industry to develop commensurate with the potential and strengths of "border, coastal, and riverside areas".
From the above proposed studies, it can be seen that in order to develop and build typical tourism products, it is necessary to attach the typical tourism resources of the destination, in addition to investing in technical infrastructure, services, tourist attractions, promoting tourism, and developing human resources. Tourism product development needs to be focused on as a strategy for tourism development to improve the quality of the destination, creating tourism competitiveness in attracting domestic and international tourist markets. In addition, it is necessary to improve the effectiveness of state management in tourism activities, promote planning for tourism product development, attract investment, and link tourism product development to create tourism products with local cultural characteristics.
11. Practical applicability: The thesis has analyzed the conditions for developing typical tourism products in Mong Cai city as well as studying the current status of tourism activities here. The research results can help managers and tourism businesses in Quang Ninh province to refer to and propose policies and measures to develop typical tourism products of Mong Cai city.
12. Further research directions: Research on developing and building Mong Cai tourism brand.
13. Publications related to the thesis: Solutions for developing unique tourism products in Mong Cai city (Quang Ninh province) published in Tourism Magazine, April 2023
 
INFORMATION ON MASTER'S THESIS


1. Full name: Nguyen Thu Trang 2. Sex: Female
3. Date of birth: September 29th, 1986
4. Place of birth: Quang Ninh Province
5. Admission decision number: 2705/2020/QD-XHNV; Dated: December 24th, 2020, by the Rector of the University of Social Sciences and Humanities, Hanoi National University
6. Changes in the educational process:
7. Official thesis title: “Research development on typical tourism products in Mong Cai city, Quang Ninh province.”
8. Major: Tourism 9. Code: 8810101.01
10. Supervisors: Assoc. Prof. Pham Hong Long - Faculty of Tourism Studies, University of Social sciences and Humanities, Vietnam National University.
11. Summary of the findings of the thesis:
The first chapter of the thesis focuses on systematizing several theoretical issues on tourism products and typical tourism products, the role of typical tourism products in tourism activities, and principles and processes for developing standard tourism products. Thereby, it is affirmed that the research on developing typical tourism products in a destination is essential to satisfy the needs of tourists. By the method of actual survey/field research, collecting and synthesizing documents, and interviewing experts, the content in chapter 2 focuses depth on assessing the status of tourism potential and tourism activities of Mong Cai city, focusing on evaluating the current situation of construction and exploitation of tourism products of Mong Cai city in the period of 2017 - 2021, raising advantages and disadvantages in exploiting and developing typical tourism products in the locality and raising issues to be solved to effectively use existing tourism products and push for investment and orientation to build typical tourism products of Mong Cai city in the future. In chapter 3, the thesis also mentions some directions, viewpoints, and proposals to develop typical tourism products of Mong Cai city, to develop city tourism in the future. At the same time, the proposal aims to promote the local tourism industry to create commensurate with the potentials and strengths of "borderline, coastal and riverside.”
From the above-proposed studies, developing and building typical tourism products must be associated with attach specific tourism resources of the destination, besides the investment in technical infrastructure, services, attractions, tourism promotion, and human resource development. The development of tourism products should be focused on as a strategy of tourism development to improve the quality of destinations and create competitiveness in tourism in attracting domestic and international tourist markets. In addition, it is necessary to improve the efficiency of government management in tourism activities, step up the planning for developing tourism products, attract investment and link tourism product development to create tourism products with local cultural characteristics.
it is necessary to
11. Applicability in practice: The thesis analyzes the conditions for developing typical tourism products in Mong Cai city and the current situation of tourism activities here. The research results can help managers and tourism enterprises in Quang Ninh province to refer to and propose guidelines, policies, and measures to develop typical tourism products of Mong Cai city.
12. Further research directions: Researchdevelopmentto build Mong Cai tourism brand.
13. Published works related to the thesis: Solutions to develop typical tourism products in Mong Cai city (Quang Ninh province) published in the travel magazine April 2023.





 

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