Thesis information "The issue of press management and business in the Southeast provinces (Dong Nai, Binh Duong, Ba Ria Vung Tau)" by HVCH Nguyen Thi Thao Nguyen, majoring in Journalism.1. Full name of student: Nguyen Thi Thao Nguyen 2. Gender: Female 3. Date of birth: March 12, 1982 4. Place of birth: Binh Duong. 5. Decision to recognize student No. 1376/QD-XHNV-KH&SĐH dated October 29, 2008 by the President of the University of Social Sciences and Humanities, Vietnam National University, Hanoi 6. Changes during the training process: None 7. Thesis topic: "The issue of management and business of journalism in the provinces of the Southeast region (Dong Nai, Binh Duong, Ba Ria Vung Tau)". 8. Major: Journalism. Code 60.32.01 9. Scientific supervisor: Dr. Do Thi Quyen, Head of the Department of Publishing and Distribution, Hanoi University of Culture. 10. Summary of the results of the thesis: The topic systematically surveys the activities of 03 Radio and Television Stations in 03 provinces in the Southeast region, which has its own characteristics as the region with the most dynamic economic development in the country today. Specifically, it studies the management and press business activities of Dong Nai, Binh Duong, Ba Ria Vung Tau Radio and Television Stations in performing the tasks of information and propaganda in the locality, carrying out advertising, service, and publishing business activities... viewed from the perspective of journalism and communication theory. Proposes a number of solutions to further improve the quality and effectiveness of press management and business of local Radio and Television stations in the Southeast region, researched and applied in the current competitive trend. The topic is highly theoretical and practical in order to address the urgent issues today for press agencies in implementing the political ideology function with the business function, economic efficiency with communication efficiency; the management and organization of press business to be suitable and effective, especially in localities such as the three provinces in the Southeast: Dong Nai, Binh Duong and Ba Ria - Vung Tau. 11. Ability to apply in practice: The thesis puts forward a number of proposals and recommendations, as well as groups of practical and specific solutions for the State and press agencies in the management and business of the press to improve the effectiveness of state management and the business capacity of current press agencies. 12. Further research directions: From the theoretical and practical information studied in the scope and survey subjects of three provinces in the Southeast region in this thesis, if I have the conditions to conduct research at a higher level, I will focus on researching and evaluating more closely and specifically the Balance between communication efficiency and economic efficiency in implementing political and ideological tasks of local television stations. 13. Published works related to the thesis: none
INFORMATION ON MASTER'S THESIS
1. Full name: Nguyen Thi Thao Nguyen 2. Sex: Femal 3. Date of birth: March 12, 1982 4. Place of birth: Binh Duong. 5. Admission decision number: 1376/QD-XHNV-KH-SDH. Dated: October 29, 2008 6. Changes in academic process: none. 7. Official thesis title: “Media economics and management issue in South-Eastern provinces of VN (provinces surveyed including: Dong Nai, Binh Duong, Ba Ria - Vung Tau)” 8. Major: Journalism Studies 9. Code: 60.32.01 10. Supervisors: Dr Do Thi Quyen, Dean of Publish and Release, Ha Noi University of Culture. 11. Summary of the findings of the thesis: The thesis basically surveys the operation of 03 radio & television stations in 03 provinces of South East region that has the most dynamic economic development in Vietnam. In terms of media theory, the thesis carries out a research on media economics and management of Dong Nai, Binh Duong, Ba Ria – Vung Tau radio & television stations in tasks of information and propaganda along with the implementation of advertisement, services, distribution, etc in local regions. The thesis also proposes solutions to improve and enhance the quality and efficiency of media economics and management as well as approves local radio & television stations in South East region to apply those solutions in the present competition background. The thesis is highly theoretical and practical in order to mention curently urgent issues that media organizations are facing in perfroming political ideology functions together with business functions, economic and communicative efficiency; operating media economics and management reasonably and effectively, especially in regions like Dong Nai, Binh Duong, Ba Ria – Vung Tau. 12. Practical applicability: Thesis put forward some suggestions and recommendations, as well as practical solutions group, in particular to the State and the press bodies in the management and business press in order to improve management efficiency public and business capacity of the press today. 13. Further research directions: From the information theoretical and practical research in the scope and subjects of survey of three provinces in the Southeast this thesis, if possible to undertake research at higher levels, I will focus, thoroughly evaluate and be more specific about the balance between communication effectiveness and economic efficiency in the implementation of political tasks, the thought of local television stations. 14. Thesis-related publications: None
