Information on the thesis "Issues of managing and operating the press in the southeastern provinces (Dong Nai, Binh Duong, Ba Ria Vung Tau)" by graduate student Nguyen Thi Thao Nguyen, majoring in Journalism.1. Student's Full Name: Nguyen Thi Thao Nguyen 2. Gender: Female 3. Date of Birth: March 12, 1982 4. Place of Birth: Binh Duong 5. Decision No. 1376/QD-XHNV-KH&SDH dated October 29, 2008, of the Rector of the University of Social Sciences and Humanities, Vietnam National University, Hanoi 6. Changes during the training process: None 7. Thesis Title: “Issues of Management and Business of Journalism in the Southeastern Provinces (Dong Nai, Binh Duong, Ba Ria Vung Tau)”. 8. Major: Journalism. Code 60.32.01 9. Scientific Advisor: Dr. Do Thi Quyen, Head of the Publishing and Distribution Department, Hanoi University of Culture. 10. Summary of thesis results: The research systematically surveys the operations of three radio and television stations in three provinces of the Southeast region, which is characterized by having the most dynamic economy in the country today. Specifically, it studies the management and business activities of the radio and television stations in Dong Nai, Binh Duong, and Ba Ria Vung Tau in carrying out information and propaganda tasks at the local level, conducting advertising, service, and distribution activities, viewed from the perspective of journalism and communication theory. It proposes several solutions to further improve the quality and effectiveness of the management and business of local radio and television stations in the Southeast region, applicable in the current competitive environment. This thesis is highly theoretical and practical, addressing the pressing current issues facing media organizations in balancing political and ideological functions with business functions, economic efficiency with media effectiveness; and the management and organization of media business to ensure suitability and effectiveness, especially in localities such as the three southeastern provinces: Dong Nai, Binh Duong, and Ba Ria - Vung Tau. 11. Practical application: The thesis offers several proposals and recommendations, as well as practical and specific solutions for the State and media organizations in managing and conducting media business to improve the effectiveness of state management and the business capacity of media organizations today. 12. Future research directions: Based on the highly theoretical and practical information studied within the scope and subjects of this thesis—three provinces in the Southeast region—if conditions permit, I will focus on conducting a more in-depth and specific study and evaluation of the balance between communication effectiveness and economic efficiency in fulfilling the political and ideological tasks of local television stations. 13. Published works related to the thesis: None
INFORMATION ON MASTER'S THESIS
1. Full name: Nguyen Thi Thao Nguyen 2. Sex: Femal 3. Date of birth: March 12, 1982 4. Place of birth: Binh Duong. 5. Admission decision number: 1376/QD-XHNV-KH-SDH. Dated: October 29, 2008 6. Changes in academic process: none. 7. Official thesis title: “Media economics and management issue in South-Eastern provinces of VN (provinces investigated including: Dong Nai, Binh Duong, Ba Ria - Vung Tau)” 8. Major: Journalism Studies 9. Code: 60.32.01 10. Supervisors: Dr Do Thi Quyen, Dean of Publish and Release, Ha Noi University of Culture. 11. Summary of the findings of the thesis: The thesis basically surveys the operation of 03 radio & television stations in 03 provinces of South East region that has the most dynamic economic development in Vietnam. In terms of media theory, the thesis carries out a research on media economics and management of Dong Nai, Binh Duong, Ba Ria – Vung Tau radio & television stations in tasks of information and propaganda along with the implementation of advertisement, services, distribution, etc in local regions. The thesis also proposes solutions to improve and enhance the quality and efficiency of media economics and management as well as approves local radio & television stations in South East region to apply those solutions in the present competition background. The thesis is highly theoretical and practical in order to mention curently urgent issues that media organizations are facing in perfroming political ideology functions together with business functions, economic and communicative efficiency; operating media economics and management reasonably and effectively, especially in regions like Dong Nai, Binh Duong, Ba Ria – Vung Tau. 12. Practical applicability: Thesis put forward some suggestions and recommendations, as well as practical solutions group, in particular to the State and the press bodies in the management and business press in order to improve management efficiency public and business capacity of the press today. 13. Further research directions: From the information theoretical and practical research in the scope and subjects of survey of three provinces in the Southeast this thesis, if possible to undertake research at higher levels, I will focus, thoroughly evaluate and be more specific about the balance between communication effectiveness and economic efficiency in the implementation of political tasks, the thought of local television stations. 14. Thesis-related publications: None
