TTLV: Message about foreign training cooperation programs at university level on electronic newspapers

1. Student's full name: Bui Thi Ngoc Anh 2. Gender: Female
3. Date of birth: December 2, 1995
4. Place of birth: Quynh My, Quynh Phu, Thai Binh
5. Decision on recognition of students No. 2948/QD-XHNV dated December 28, 2021 of the President of the University of Social Sciences and Humanities, Vietnam National University, Hanoi
6. Changes in training process: Extended from 12/28/2023 to 6/28/2024
7. Thesis topic: Message about foreign training cooperation programs at university level on electronic newspapers
8. Major: Journalism (Applied orientation); Code: 8320101.01.UD
9. Scientific instructor: Dr. Vu Thi Kim Hoa, Lecturer, Institute of Journalism and Communication, University of Social Sciences and Humanities, Vietnam National University, Hanoi
10. Summary of thesis results:
The thesis has systematized some basic theoretical issues about the Message on joint training programs with foreign countries at the university level in the electronic newspaper, in which it presents concepts related to the scope and research field of the topic including the concepts: "Message", "Joint training program with foreign countries", "Electronic newspaper". Through the concepts, along with the synthesis of articles related to joint training programs with foreign countries at the university level, the thesis evaluates the current status of messages on joint training programs with foreign countries at the university level, viewed under the following 4 issues: the Party's policies, the State's policies; the role and value of joint training programs with foreign countries at the university level; the portrait of students and parents choosing joint training programs with foreign countries at the university level; activities and events of joint training programs with foreign countries at the university level.
From the analysis and assessment of the current situation, the thesis raises issues in conveying messages about the joint training program with foreign universities on electronic newspapers such as messages still contain PR and advertising elements; information about the State's policies on this issue on the press is still vague; the perspective of accessing and exploiting information is still limited. From there, it proposes a number of solutions to improve the quality of messages about the joint training program with foreign universities on electronic newspapers, including: Diversifying the topics of articles, exploiting many different aspects in the activities of the joint training program with foreign universities; diversifying the form of messages about the joint training program with foreign universities; utilizing and promoting the multimedia and interactivity of electronic newspapers and conducting surveys to grasp the needs of readers.
11. Practical application:
Improve the quality and effectiveness of messages about joint training programs with foreign universities on electronic newspapers so that information about the programs reaches more people, so that the public knows about a form of high-quality training with the further goal of improving the quality of human resources, contributing to the development of the country.
12. Further research directions:
From the issues that have been studied and researched through survey results, analysis, and evaluation of the current status of messages about joint training programs with foreign universities in electronic newspapers, we will continue to conduct further research on building a communication plan about joint training programs with foreign countries in the press in general.
13. Published works related to the thesis: none
 

1. Full name: Bui Thi Ngoc Anh 2. Sex: Female
3. Date of birth: December 2, 1995 4. Place of birth: Thai Binh province
5. Admission decision number: 2948/QD-XHNV dated December 28, 2021 issued by the Rector of the University of Social Sciences and Humanities, Vietnam National University, Hanoi.
6. Changes in academic process: Yes, extended from December 28, 2023 to June 28, 2024
7. Official thesis title: Messages about transnational education programs at the undergraduate level in online news
8. Major: Jounalism 9. Code: 8320101.01.UD
10. Supervisors: Dr. Vu Thi Kim Hoa, Lecturer of the Journalism and Communication Training Institute, University of Social Sciences and Humanities, National University of Hanoi
11. Summary of the findings of the thesis: The thesis has systematized some basic theoretical issues regarding the message of foreign-linked training programs at the undergraduate level. It presents concepts related to the scope and field of study of the topic, including the concepts of "Message," "Foreign-linked Training Programs," and "Online Newspapers." Through these concepts, along with synthesizing related articles to foreign-linked undergraduate programs, the thesis evaluates the current state of messages about these programs based on four issues: the Party's guidelines and State policies; the role and value of foreign-linked undergraduate programs; the profile of students and parents choosing these programs; and the activities and events of these programs.

From the analysis and evaluation of the current situation, the thesis identifies issues in conveying messages about foreign-linked undergraduate programs on online newspapers, such as messages still having elements of PR and advertising; information on the Party's guidelines and State policies regarding this issue being unclear in the media; and the approach and exploitation of information being limited. Based on this, the thesis proposes several solutions to improve the quality of messages about foreign-linked undergraduate programs on online newspapers, including diversifying article topics, exploring various aspects of the activities of these programs; diversifying the forms of messages about foreign-linked undergraduate programs; utilize and promote the multimedia and interactive nature of online newspapers; and conducting surveys to understand readers' needs.
12. Practical applicability, if any:
Enhancing the quality and effectiveness of messages about foreign-linked undergraduate training programs on online newspapers to ensure that information about these programs reaches a wider audience, making the public aware of a high-quality form of education. The further goal is to improve the quality of the workforce, contributing to the development of the country.
13. Further research directions, if any:
From the issues studied and researched through survey results, analysis, and evaluation of the current state of messages about foreign-linked undergraduate training programs on online newspapers, further in-depth research should be conducted on developing communication plans for foreign-linked training programs in the media in general.
14. Thesis-related publications: None