INFORMATION ABOUT THE MASTER'S THESIS
1. Student's full name:Bui Thi Huong
2. Gender: Female
3. Date of birth: January 12, 1980
4. Place of birth: Thai Binh
5. Decision No. 1502/2012/QD-XHNV-SDH dated August 6, 2012, of the Rector of the University of Social Sciences and Humanities, Vietnam National University, Hanoi, recognizing the student.
6. Changes in the training process: None
7. Thesis title:The influence of Korean television dramas on the lifestyle of the public in Ho Chi Minh City.
8. Major: Journalism. Code: 60.32.01.01
10. Scientific supervisor:Assoc. Prof. Dr. Dang Thi Thu Huong– Head of the Faculty of Journalism and Communication, University of Social Sciences and Humanities, Vietnam National University, Hanoi.
11. Summary of the thesis results:
This section covers fundamental concepts of communication and media culture related to the topic. It also provides an overview of the landscape of Korean television dramas on Ho Chi Minh City Television.
This study sketches a profile of the public in Ho Chi Minh City through a survey of 500 samples across five inner and outer districts of the city.
Assess the influence of Korean television dramas on the lifestyles of the public in Ho Chi Minh City. Analyze the factors influencing this influence, such as age, gender, education level, occupation, and place of residence.
This study proposes several solutions to enhance the role of television and television films in shaping popular culture in the market economy while preserving traditional identity; meeting the requirements of integration in the era of globalization for Ho Chi Minh City in particular and Vietnam in general.
12. Practical applications:
This document is intended as a reference for students studying culture and journalism, media professionals, and anyone interested in Korean culture.
13. Future research directions:
The impact of mass media in the era of global integration.
This study examines new cultural trends that have influenced the lifestyles of the Vietnamese public, especially young people, through the influence of films from Thailand, India, and other countries.
14. Published works related to the thesis: None
INFORMATION ON MASTER'S THESIS
1. Student's name: Bui Thi Huong 2. Sex: Female
3. Date of birth: January 12, 1980 4. Place of birth: Thai Binh
5. Admission decision number: February 15, 2012/QD-XHNV-SĐ dated August 6, 2012 by Rector of University of Social Sciences and Humanities, Vietnam National University - Ha Noi.
6. Changes during academic progress: None
7. Thesis title: Influence of South Korean Television drama series on lifestypes of Ho Chi Minh City's audience.
8. Major: Journalism. 9. Code: 60.32.01.01
10. Research supervisor: Associate Prof. PhD. Dang Thi Thu Huong, Head of faculty of Journalism and communication, Hanoi University of Social Sciences and Humanities, Vietnam National University Ha Noi.
11. Summary of the findings of the thesis:
Review basic terminologies on thesis-related media and cultural media. Provide an overview of South Korean television series on popular channels of Ho Chi Minh City Television.
Graphical analysis on Ho Chi Minh City's audience based on 500 sampled surveys carried out in 05 urban and suburban districts of Ho Chi Minh City.
Assess the influence and impacts from South Korean television series on the audience in Ho Chi Minh City with regards to contributing factors such as age, sex, education, profession, and geography.
Recommend solutions to promote the role of television and its drama series in orienting the mass cuture in the market economy without compromising traditional values; meeting requirements for the international integration of Ho Chi Minh City in particular and Vietnam in general in the globalization era.
12. Practical applicability, if any:
Reference for journalism students, communicators, and people who are interested in South Korean culture.
13. Further research, if any:
Influence of mass media in the context of globalization integration
Research on new cultural waves from Thai and Indian movie series which have and are impacting on lifestyles of Vietnam's audience, especially the youth.
14. Other thesis-related reports that have been made public: None
Newer news
Older news
