MASTER'S THESIS INFORMATION
1. Student's full name: Nguyen Thi Ngoc Tham 2. Gender: Female
3. Date of birth: November 5, 1987
4. Place of birth: Tien Giang
5. Decision on recognition of students No: 2123/2011/QD-XHNV-SDH. Date: November 1, 2011 of the President of the University of Social Sciences and Humanities, Vietnam National University, Hanoi
6. Changes in training process: Extend training period from 2 years to 3 years
7. Thesis topic name:“Research on tourism destination competitiveness of Tien Giang province”
8. Major: Tourism Code: (Pilot training program)
9. Scientific advisor: Associate Professor, Dr. Tran Thi Minh Hoa
10. Summary of thesis results:
The competitiveness of Tien Giang province's tourism destinations has many advantages compared to neighboring provinces. The competitiveness of the province's destinations is demonstrated through the following advantages: Rich tourism resources, especially river and garden eco-tourism, creating special appeal for tourists; the province's tourism products are suitable for tourists' interests, especially meeting the basic needs of international visitors; fresh landscapes, friendly people create a sense of closeness and warmth of peaceful rural life; stable political regime, guaranteed social order and safety; Tien Giang province has a favorable location because it is located on the main traffic axis connecting provinces in the region; reasonable prices. The above advantages of the province's tourism industry have created appeal for tourists.
However, in the process of tourism development in Tien Giang province, many limitations have still been revealed, such as: Tourism products are still poor and overlapping, so the brand of tourism products of the province has not been created; the workforce has not met the needs of tourists well due to limited qualifications; entertainment services are not attractive, lacking high-class entertainment services; promotion and advertising have not been carried out extensively and effectively; capital mobilization and implementation of tourism projects are often delayed and do not meet development needs in a timely manner; management and inspection of tourism facilities are not strict and synchronous; tourism resources and environment are not exploited and used reasonably; the application of information technology in tourism activities has not been widely implemented; international awareness of specific products of destinations is not high; facilities and support services for tourism development are still limited and incomplete.
To improve the competitiveness and efficiency of tourism activities in Tien Giang province, the author has proposed a number of solutions such as: Increasing the mobilization of investment capital; diversifying tourism products; training and developing tourism human resources; improving the effectiveness of state management of tourism; strengthening tourism promotion and advertising; protecting the ecological environment, developing sustainable tourism; strengthening the work of ensuring security and safety in tourism; cooperation and association for development.
11. Practical application:
The thesis provides an overview of tourism competitiveness of Tien Giang province, thereby contributing to providing effective tourism development solutions.
Tien Giang, September 5, 2014
INFORMATION ON MASTER'S THESIS
1. Full name: Nguyen Thi Ngoc Tham 2. Sex: Female
3. Date of birth: November 5, 1987 4. Place of birth: Tien Giang
5. Admission decision number: 2123/2011/QD-XHNV-SDH Dated: November 1, 2011 of the University of Social Sciences and Humanities, Vietnam National University of Hanoi
6. Changes in academic process: Extend the training period from 2 years to 3 years course
7. Official thesis title:“Tourist competitiveness research of Tien Giang province destination”
8. Major: Tourism; 9. Code: (Experiment training program)
10. Supervisors: Professor Tran Thi Minh Hoa
11. Summary of the findings of the thesis:
Competitiveness for tourist destination of Tien Giang province has more advantages than other neighboring provinces. These elements below are shown as competitiveness of the province like: the rich tourism resources, especially river, gardens eco-tourism create a very special attraction for tourists; the province's tourism product is suitable with the interest of visitors, especially the international visitors; fresh air, friendly people create the feeling of intimacy and warmth of the peaceful life in the country side; stable policies and safety; Tien Giang province locates on the main traffic axis connecting to other provinces in the region; the goods price is reasonable. These advantages have created the attraction for tourists.
However, during the process of developing tourism, Tien Giang has many drawbacks such as: tourist services is severly finite, repetitive destination and tourist activities and therefore yet to have its own name for tourism; untrained staffs could not satisfy customers requirements; entertainment is disapointing, lacking of entertainments; promotion process is not effective; mobilizing capital and implementation of tourism projects are slow and not responding to the required development; managing and tourist complanies are lax and ineffective; tourism resources and environment are not exploited and utilized properly; there is no widespread application of information technology; the awareness of foreigners to Tien Giang tourism is low; facilities and services supporting for tourism development is limited and undeveloped.
To improve competitivenes as well as productivity of Tien Giang tourism, the researcher proposes some solutions such as: attracting more investment, diversifying tourism products; improving the training and development of tourism human resources; enhancing the governance management about tourism; increase promotion for tourism; protecting the ecology, developing a sustainable tourism; ensure the safety and security in tourism; cooperating for mutual benefits.
12. Practical applicability, if any:
This thesis provides a general view about Tien Giang tourism competitiveness and proposes some solutions for an effective tourism development.
Newer news
Older news
