TTLV: Applying multimedia in the production of works for local online newspapers.

1. Student's full name: NGUYEN VAN SON 2. Gender: Male

3. Date of birth: September 26, 1989

4. Place of birth: Cang Long – Tra Vinh

5. Decision No. 3617/2018/QD-XHNV, dated December 4, 2018, of the Rector of the University of Social Sciences and Humanities, Vietnam National University, Hanoi, recognizing the student.

6. Changes in the training process: None

7. Thesis title: Application of multimedia in producing works for local online newspapers.

8. Major: Journalism; Code: 8320101-01-UD

9. Scientific supervisor: Dr. Do Anh Duc – Institute of Journalism and Communication Training, Faculty of Social Sciences and Humanities, Vietnam National University, Hanoi.

10. Summary of the thesis results:

This thesis delves into analyzing and evaluating the current situation and proposes solutions for the application of multimedia in online journalism. Accordingly, to promote the application of multimedia, newspapers need to:

Further enhance the awareness of reporters, editors, media leaders, and even readers, about the effectiveness of multimedia in online journalism.

Investing in and upgrading infrastructure and technology is essential and plays a crucial role in the creation and dissemination of multimedia works.

Building a converged newsroom means converging in terms of space, working methods, and information content.

Online newspapers designed for mobile devices cater to the large audience using mobile platforms.

To improve the operational processes of online journalism, meet the ever-increasing demands of the public, and provide complete multimedia journalistic products.

Search engine optimization (SEO) helps to improve the ranking of websites or multimedia journalistic works in search engines.

The results of this thesis help improve the quality of information, meeting the public's information needs. It contributes to changing the perceptions and methods of reporting and producing news articles for journalists accustomed to traditional journalistic practices. It also helps journalists in exploiting and implementing multimedia applications in their journalistic works.

The results of this thesis will contribute to the professional development of local online journalists and serve as an important source of information. The application of multimedia in journalistic works yields powerful informational effects, gradually changing readers' reading and information consumption habits. Furthermore, the application of multimedia in online journalism production combines written language, images, videos, audio, graphics, and other interactive methods on the website to convey a story or issue in a multi-dimensional way.

11. Practical applications:

The application of multimedia has become a trend, very popular in online newspapers today, because it suits the information reception psychology of the target audience, readers, and customers of online newspapers. Nearly 90% of the audience tends to skim through articles, so multimedia journalism maximizes its advantages to retain readers. It always creates novelty, especially keeping readers engaged until the end of the article. This helps to convey information and messages of the work to readers more completely, thoroughly, and effectively; it builds trust and interest in receiving information, creates an image and reputation for the media organization, and builds a brand for the author themselves.

12. Future research directions: (if any)

13. Published works related to the thesis: None

INFORMATION ON MASTER'S THESIS

1. Full name: NGUYEN VAN SON 2. Sex: Male

3. Date of birth: September 26, 1989 4. Place of birth: Tra Vinh province

5. Admission decision number: 3617/2018/QD-XHNV, Dated December 4, 2018

6. Changes in academic process: None

7. Official thesis title: Multimedia application in the production of works for local electronic newspapers.

8. Major: Journalism 9. Code: 8320101-01-01-UD

10. Supervisors: PhD. By Anh Duc - Press and Communication Training Institute, University of Social Sciences and Humanities, National University Hanoi.

11. Summary of the findings of the thesis: The thesis analyzes, assesses the current situation, and offers solutions to apply electronic media. compose, in order to promote the multimedia application, newspapers need:

Further raise the awareness of reporters, editors, press agency leaders and even readers, about the effectiveness of multimedia on electronic newspapers.

Investing and upgrading infrastructure, technical technology because this is a "need" factor, plays a key role in the implementation and dissemination of multimedia works.

Building a converging and converging newsroom on which space, operating method and information content

Electronic newspaper for mobile devices, meeting a large number of users on mobile platforms.

To perfect the professional process of making electronic newspapers, to meet the increasing demands of the public, to provide complete multimedia journalism products.

Search engine optimization (SEO) helps to increase website rankings or multimedia works in search engines.

With the thesis's results, it helps to improve the quality of information, meeting the public's need to receive information. Contributing to changing the perception and way of reporting and implementing news articles of reporters who are familiar with traditional journalism. Helping journalists in exploiting and deploying multimedia applications in their journalism works.

The results of the thesis will help the career development of the local electronic journalists who are increasingly professional and an important source of documents. The application of multimedia to the expression of journalistic works brings information efficiency so strongly that it will gradually change the reader's habit of reading and receiving information. In addition, the multimedia application in the production of works for electronic newspapers is a combination of written language, photos, videos, sounds, graphics and other modes of interaction on the website to convey a sentence. story, a multi-dimensional problem.

12. Practical applicability, if any:

The application of multimedia has become a trend, very popular in today's electronic newspapers, because it is suitable to the psychology of the audience, readers, and customers of electronic newspapers. Nearly 90% of subjects have the psychology of surfing, so the multimedia journalism genre maximizes its advantages to keep readers. Always create something new, especially to keep readers at the end of your news. From there, helping convey information, the message of the work to the readers is more complete, complete and more effective; Give readers confidence and excitement in receiving information, create image, reputation for the press and create a brand for the author himself.

13. Further research directions, if any:

14. Thesis-related publications: None