TTLV: Images of celebrities in the press and the formation of value systems for Vietnamese youth

MASTER'S THESIS INFORMATION

1. Student's full name:Le Thi Phuoc Thao         

2. Gender: Female

3. Date of birth: January 22, 1975

4. Place of birth: Nam Linh commune, Nam Dan district, Nghe An province

5. Student recognition decision No. 2998/2013/QD-XHNV-SDH dated December 30, 2013 of the President of the University of Social Sciences and Humanities, Vietnam National University, Hanoi.

6. Changes in training process: No

7. Thesis title:Celebrity images in the press and the formation of value systems for Vietnamese youth

8. Major: Journalism Code: 60.32.01.01

9. Scientific instructor:Associate Professor, Dr. Do Thi Thu Hang- Deputy Head of Journalism Department - Academy of Journalism and Communication

10. Summary of thesis results:

The thesis has surveyed and analyzed the current situation of celebrity images in the newspapers "Tuoi Tre" and "Tien Phong". From the results, analyze the impacts and influences (negative and positive) of celebrity images on young people; affirm the significance and effectiveness of using celebrity images to build a value system for young people. Analyze the role, responsibility, and ethics of journalists in choosing famous people to reflect. Propose some solutions to improve the content and methods of reporting news, articles, and celebrity images in the two newspapers "Tuoi Tre" and "Tien Phong".

11. Practical application:

The implementation of the topic contributes to understanding an important factor that makes the attractiveness and practicality of journalism activities, which is the purpose of satisfying the spiritual needs of the youth of the era. At the same time, educating and encouraging the youth to study and follow useful values ​​as provisions for life.

On the basis of clarifying the issue of building a value system for young people with the participation of celebrities in the surveyed newspapers, the thesis proposes information solutions in Vietnamese printed newspapers. This is meaningful for journalists and press agencies in planning, selecting and orienting when using celebrity images in the press to guide young people to good values, avoiding wrong views, thoughts and actions, violating ethics and social norms. Building and changing the perception and thinking of press agencies and journalists about reflecting on celebrities not only for entertainment purposes but also for social education.

The research results of the thesis are materials for researchers, journalists and those interested in this issue.

12. Further research directions:

In addition to the results as analyzed above, the thesis still has many limitations and certain shortcomings such as: not fully surveying newspapers and types of press for young people, but only stopping at Tuoi Tre and Tien Phong newspapers; the survey scale is not wide, the level of survey is not deep. Some issues in the thesis have not been thoroughly resolved. Therefore, the next research direction of the topic is to expand the survey to some more newspapers and types of press, with deeper quantitative studies, reflecting the image of famous people in the press and its influence and impact on the value system of Vietnamese youth through the opinions of readers and public opinion.

13. Published works related to the thesis: none

INFORMATION ON MASTER'S THESIS

1 Full name: Le Thi Phuoc Thao 2. Sex: Female

3. Date of Birth: January 22, 1975 4. Place of birth: Nam Linh commune, Nam Dan district, Nghe An province

5. Postgraduate admission decision number: 2998/2013/QD-SDH-XHNV dated December 30, 2013 by the Rector of University of Social Sciences and Humanities, Vietnam National University.

6. Changes in academic process: N/A

7. Official thesis title: Images of celebrities in the media and the formation of values ​​​​to the young in Vietnam

8. Major: Journalism 9. Code: 60.32.01.01

10. Supervisors: Prof. Dr. By Thi Thu Hang - Deputy Dean of Journalism Faculty - Academy of Journalism and Communication

11. Summary of the findings of the thesis:

Thesis has surveyed and analyzed the situation of celebrities' images on "Tuoi Tre "and"Tien Phong” news. Based on those results, it analyzes the effects and the impacts (both negative and positive) which images of famous people have on young people; confirmed the significance and effectiveness of the use of celebrity images to build values ​​for the young generation, analyzed the roles, responsibilities and ethics of journalists in choosing which celebrities to reflect, raised some measures to improve the content and method of reporting and publishing articles and photos of celebrities on "Tuoi Tre "and"Tien Phong” news

12. Practical applicability:

With this subject, the thesis is of great significance as it indicates a key factor in making the attractiveness and the practicalities of journalism, which is to satisfy the spiritual needs of the youth. Moreover, it educates and encourages young people to study and follow those useful directions in their lives.

Based on the clarification of building values ​​for young people, along with the participation of famous people researching on newspapers, this thesis offers solutions for print media in Vietnam. This is of great importance to journalists and press agencies in planning, selecting and orientating the use of celebrities' images on press to guide young people to the good values, avoiding the negative points and actions that distorts or violates morality and social norms, constructing and changing perceptions of press agencies and that reflects the journalists is not only for entertainment but also functions as a method of social education.

The research result of thesis is additional material for researchers, journalists and those who are interested in this issue.

13. Further research directions:

Apart from results analyzed above, the thesis still has many limitations such as not fully examining all kinds of newspapers, the scale of survey is not wide, and the level of survey is not deep, as well as some of the issues have not been thoroughly resolved. Therefore, further research direction of this topic is to expand the survey to more kinds of newspapers and media types, with more detailed quantitative research to further reflect the influences of images of celebrities to young people's value system in Vietnam through the opinions of readers and public opinion.

14. Thesis-related publications: N/A