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TTLV: Heritage Education at the Vietnam Ethnic Groups Cultural and Tourism Village

Thursday - October 27, 2022 15:06
1. Student's full name: Bui Ha Trang 2. Gender: Female
3. Date of birth: October 2, 1996
4. Place of birth: Hanoi
5. Decision No. 4420/2019/QD-XHNV dated November 26, 2019, of the Rector of the University of Social Sciences and Humanities, Vietnam National University, Hanoi, recognizing the student.
6. Changes in the training process:
October 21, 2021: Extension of study period from November 27, 2021 to May 26, 2022
May 19, 2022: Extension of the study period from May 27, 2022 to November 26, 2022
7. Thesis title: Heritage Education at the Vietnam Ethnic Groups Cultural and Tourism Village
8. Major: Anthropology; Code: QHX11
9. Scientific supervisor: Dr. Phan Phuong Anh, Department of Anthropology, University of Social Sciences and Humanities
10. Summary of thesis results: Research on the model of Vietnamese ethnic cultural and tourism villages in general and the cultural education program in particular is a new research direction, contributing to filling the gaps in ethnographic knowledge in this area. From the research results, the following conclusions can be drawn:
Firstly, UNESCO has long identified the GDDS (Genealogical and Cultural Heritage Conservation) as a top strategy in heritage conservation, evidenced by a series of programs bringing heritage closer to the public. In Vietnam, GDDS has only recently received significant attention, particularly with the emergence of several historical sites that have made a name for themselves through innovative approaches to heritage preservation, as well as the introduction of the new general education curriculum in 2018. It is evident that GDDS in Vietnam is in its early experimental phase, gradually shifting towards a new approach.

Secondly, the Vietnam Ethnic Groups Cultural and Tourism Village is the largest cultural project in terms of investment and scale to date. In terms of purpose, it embodies the Vietnamese government's policy of equality and national unity. However, the model is not entirely suitable for the reality, and obstacles in management and disbursement have prevented the project from achieving its initial expectations. It can be seen that the Vietnam Ethnic Groups Cultural and Tourism Village has only met the requirements for cultural introduction, not for preservation.
Thirdly, the GDDS program is a highlight in the transformation efforts of the Management Board of the Vietnam Ethnic Culture and Tourism Village. This program has partially met the school's need for a destination serving experiential education programs. Program staff at the Village have initially selected heritage materials combined with recreational activities to create experiential learning packages. However, this approach lacks a systematic approach and does not yet meet the requirements of an experiential program. In the future, the Village Management Board needs to aim for programs with higher differentiation and closer adherence to educational goals.
Fourth, the model at the Vietnam Ethnic Groups Cultural and Tourism Village is separating cultural subjects from the local cultural space. At the same time, cultural heritage is tending towards "theatricalization" and "commercialization" to meet the needs of visitors. From a conservation perspective, this approach contradicts the principles of cultural preservation. Therefore, the Management Board needs to further promote the role of cultural subjects, closely coordinate with schools to build a systematic and comprehensive experiential learning roadmap with high quality at every touchpoint, creating a memorable experience for each visitor.
11. Practical Applicability: In terms of practical significance, the thesis presents proposals and recommendations based on experimental results in the area. This serves as a basis for the Management Board of the Vietnamese Ethnic Groups Cultural and Tourism Village to consider applying these findings to contribute to the innovation, improvement, and enhancement of the effectiveness of the heritage education program, thereby overcoming the limitations of the model.
12. Future research directions: None
13. Published works related to the thesis: None
          
INFORMATION ON MASTER'S THESIS
 
1. Full name: Bui Ha Trang 2. Sex: Female
3. Date of birth: October 2, 1996 4. Place of birth: Hanoi
5. Admission decision number: 4420/2019/QD-XHNV, dated 26th November 2019
6. Changes in academic process:
October 21st 2021: Extended from November 26th 2021 to May 26th 2022
May 19th 2022: Extended from May 27th 2022 to November 26th 2022
7. Official thesis title: Heritage education at Vietnam National Village for Ethnic Culture and Tourism
8. Major: Anthropology 9. Code: QHX11
10. Supervisors: Dr. Phan Phuong Anh, Faculty of Anthropology, University of Social Sciences and Humanities
11. Summary of the findings of the thesis: Researching about the model of Vietnam National Village for Ethnic Culture and Tourism as well as heritage education is a new approach. It contributes to filling in the lack of ethnographic knowledge about this topic. The master thesis shows the following conclusions:
Firstly, heritage education has been identified by UNESCO as a leading strategy of heritage conservation. It has been demonstrated through many programs that make heritage closer to the public. In Vietnam, heritage education has been recently interested when some historical sites resonated in creative way to approach cultural heritage. Besides, a new education program was announced in 2018. It can be seen that in Vietnam, heritage education is in the early stages of implementation.
Secondly, Vietnam National Village for Ethnic Culture and Tourism has been the biggest cultural sites ever. In terms of purpose, this is the embodiment of Vietnam Government's policy about equality and national unity. However, this model is not consistent with reality. A lot of problems in management and disbursement lead to the ineffectiveness of this model. It can be concluded that Vietnam National Village for Ethnic Culture and Tourism has met the requirements of introduction but not met the requirements of heritage consevation.
Thirdly, the heritage education program is an outstanding spot in the innovative efforts of the Management Committee. This program has partly met the school's need for a destination serving the experiential learning. The staff initialy selected heritage materials then combined with fun activities for students. However, this approach doesn't meet the requirements of experiential learning. In the future, Mangagement Committee shoud design program aligned with education goals.
Finally, the model at Vietnam National Village for Ethnic Culture and Tourism is separating the cultural owner from the indigenous cultural space. Moreover, cultural heritage is tending to theatricalization and commercialization to meet the needs of visitors. This approach is going against the discourse of cultural preservation. Therefore, Management Committee shout promote the role of cultural owners, co-operate closely with school and synchronize quality on every touchpoints to create a memorable journey for each visitor.
12. Practical applicability, if any: About practical applicability, this thesis makes suggestions and recommendations based on ethnography results in Vietnam National Village for Ethnic Culture and Tourism. The Management Committee can apply these results to improve heritage education and overcome many disadvantages of this model.
13. Further research directions, if any: Nothing...................................................................
14. Thesis-related publications: Nothing

Author:Hanh Quynh

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