1. Student's full name: Nguyen Thi Thuy Nga 2. Gender: Female
3. Date of birth: December 28, 1975
4. Place of birth: Nghe An
5. Decision to recognize students No. 2705/QD-XHNV-DT; Dated December 24, 2020, by the Rector of the University of Social Sciences and Humanities, Vietnam National University, Hanoi.
6. Changes in the training process: None
7. Thesis title: Online journalism and the development of the Shan Tuyet tea brand in Vietnam.
8. Major: Applied Journalism; 9. Code: 8320101_01_UD
10. Scientific supervisor: Assoc. Prof. Dr. Nguyen Thi Thanh Huyen, Institute of Communication Training, University of Social Sciences and Humanities
11. Summary of thesis results: Based on the systematization of theoretical issues related to the topic, the thesis surveys the current state of online newspapers in relation to the development of the Shan Tuyet tea brand in Vietnam, evaluates successes and limitations; and proposes solutions and recommendations to improve the quality of online newspapers in building the brand of Vietnamese agricultural products in general and Shan Tuyet tea in particular.
12. Practical Application: From the practical analysis of the issue of developing the brand of Vietnamese Shan Tuyet tea on online newspapers, as well as the solutions proposed in this thesis, press agencies in general and the online newspapers surveyed in this thesis will see the current situation and thus have better solutions in the process of communicating the brand of Vietnamese agricultural products in general and Shan Tuyet tea in particular.
13. Future research directions: None
14. Published works related to the thesis: None
INFORMATION ON MASTER'S THESIS
1. Full name: Nguyen Thi Thuy Nga 2. Sex: Female
3. Date of birth: December 28, 1975 4. Place of birth: Nghe An
5. Admission decision number: 2705/QD-XHNV-DT; Dated December 24, 2020 of the Rector of the University of Social Sciences and Humanities, Vietnam National University, Hanoi
6. Changes in academic process: No
7. Official thesis title: Issues of branding the Vietnamese' Shan Tuyet tea on online newspapers
8. Major: Journalism 9. Code: 8320101_01_UD
10. Supervisors: Assoc.Prof.Dr. Nguyen Thi Thanh Huyen, University of Social Sciences and Humanities, Vietnam National University, Hanoi
11. Summary of the findings of the thesis: On the basis of systematizing theoretical issues related to the topic, the memoir examines the current Issues of branding the Vietnamese' Shan Tuyet tea on online newspapers, assess success and limitations; suggested solutions and recommendations to improve the quality of e-newspapers with the problem of branding Vietnamese agricultural products in general and Shan Tuyet tea in particular.
12. Practical applicability, if any: From the analysis of practical issues on the development of Shan Tuyet Vietnam tea tree brand on online newspapers as well as the solutions given in the thesis, the press agencies in general and the online newspapers investigating in this thesis will see the situation, from there, comes up with better solutions in the process of communicating Vietnamese agricultural brands in general and Shan Tuyet tea in particular.
13. Further research directions, if any: None
14. Thesis-related publications: None
