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TTLV: Vietnam's international cooperation in promoting tourism activities

Friday - November 14, 2014 03:06

MASTER'S THESIS INFORMATION

1. Student's name: To Thanh Loan

2. Gender: Female

3. Date of birth: December 17, 1980

4. Place of birth: Hanoi

5. Student recognition decision No. 1528/2009/QD-XHNV-KH&SDH dated October 14, 2009 of the President of the University of Social Sciences and Humanities, Vietnam National University, Hanoi.

6. Changes in the training process:

7. Thesis topic: Vietnam's international cooperation in promoting tourism activities.

8. Major: International Relations; Code: 60 31 40

9. Scientific advisor: Associate Professor, Dr. Le Anh Tuan

Working agency: Deputy Director of Training Department, Ministry of Culture, Sports and Tourism, No. 51, Ngo Quyen, Hanoi.

10. Summary of thesis results:

The thesis consists of 03 chapters, structured as follows: Introduction, content of chapters 1, 2, 3, conclusion, references and appendix.

Chapter 1 deals with theoretical and practical issues of international cooperation in tourism promotion. The author has presented the concepts of: international cooperation, tourism promotion, international cooperation in tourism promotion. Also in chapter 1, the author has summarized the factors affecting international cooperation in tourism promotion, presented the conditions for developing international cooperation in tourism promotion and the experiences of some countries in the region.

Chapter 2 of the thesis focuses on the current status of international cooperation in tourism promotion activities in Vietnam. The author has presented an overview of Vietnam tourism, outlined the characteristics of Vietnam tourism promotion activities through synthesizing the contents of tourism promotion activities and the results achieved in the past. Chapter 2 also analyzed the current status of international cooperation in tourism promotion activities in Vietnam. The thesis has also evaluated some results in international cooperation in tourism promotion. In addition, the author has also analyzed the SWOT model of international cooperation in tourism promotion activities in Vietnam, this model has presented strengths, weaknesses, opportunities and challenges.

Chapter 3 of the thesis has presented orientations and solutions to promote international cooperation in promoting Vietnam's tourism. In addition to the orientations of tourism promotion activities and international cooperation in tourism promotion, the author has proposed a number of solutions such as: reforming the promotion process and building a specific international cooperation strategy for each subject in the target market; choosing the form and content, specific and suitable partners in international cooperation in promoting tourism development; building, training and fostering human resources for international cooperation in tourism promotion; building mechanisms and policies in international cooperation in tourism development that are open and suitable; perfecting and enhancing capacity for international cooperation in tourism promotion; promoting international cooperation activities in tourism promotion.

The author also made some recommendations to strengthen international cooperation in tourism promotion in Vietnam.

11. Practical applicability: Through the content of the thesis, the author hopes to be able to apply in practice, specifically as follows: contribute to reforming the promotion process and building a specific international cooperation strategy for each subject in the target market; apply in choosing the form and content, specific and suitable partners in international cooperation on tourism development promotion; apply in building, training and fostering human resources for international cooperation in tourism promotion; apply in building mechanisms and policies in international cooperation on tourism development in Vietnam in an open and suitable manner; contribute to perfecting and enhancing capacity for international cooperation activities in tourism promotion; apply to promote international cooperation activities in Vietnam tourism promotion.

12. Further research directions: none.

13. Published works related to the thesis: none.

 

INFORMATION ON MASTER'S THESIS

1. Full name: To Thanh Loan 2. Sex: Female

3. Date of birth: 17thDecember 1980 4. Place of birth: Hanoi

5. Admission decision number: 1528/2009/QD-XHNV-KH&SĐH, dated on 14thOctober 2009.

6. Changes in academic process:

7. Official thesis title: International cooperation of Vietnam in promoting tourism activities

8. Major: International Relations 9. Code: 60 31 40

10. Supervisors: Assoc. Prof. Dr. Le Anh Tuan

11. Summary of the findings of the thesis:

Thesis consists of 03 chapters and has a structure as follows: introduction, the content of chapter 1, chapter 2, chapter 3, conclusion, references and appendices.

Chapter 1 refers to the theoretical issues and practical international cooperation in tourism promotion. The author mentioned the concepts of international cooperation, promotion of tourism, international cooperation in tourism promotion.

Also in Chapter 1, the author synthesizes the factors affecting the operation of international cooperation in tourism promotion, stating the conditions for the development of international cooperation in promoting tourism and experiences of some countries in the region.

Chapter 2 of the thesis focuses on the current situation of international cooperation in tourism promotion activities in Vietnam. The author has presented an overview of tourism in Vietnam, stating the characteristics of tourism promotion activities in Vietnam through the synthesis of tourism promotion activities and the results, which have been achieved in recent years.

The author also analyzes the real situation of international cooperation in tourism promotion activities in Vietnam. Thesis has evaluated a number of results in international cooperation in promoting tourism. Besides, the author also analyzed the SWOT model of international cooperation in tourism promotion activities in Vietnam for analyzing the strengths, weaknesses, opportunities and threads.

In the Chapter 3, the orientation, solutions for strengthening international cooperation in Vietnam tourism promotion have been stated. In addition to the orientation of tourism promotion activities and international cooperation in promoting tourism, the author has outlined solutions such as: reforming the promoting process and building specific strategies on international cooperation for each subject of target markets; choosing specific method, content and partners, which is suitable for international cooperation to promote tourism; building, training and retraining human resources for international cooperation in tourism promotion; building mechanisms and policies for international cooperation on tourism development clearly and logically; improving and enhancing the capacity of international cooperation in tourism promotion; Strengthen international cooperation in Vietnam tourism promotion.

The author also points out a number of recommendations to enhance the international cooperation in tourism promotion in Vietnam.

12. Practical applicability: the author hopes to have a chance to give a hand for reforming the promoting process and building specific strategies on international cooperation for each subject of target markets; choosing specific methods, contents and partners, which is suitable for international cooperation to promote tourism; building, training and retraining of human resources for international cooperation in tourism promotion; developing mechanisms and policies for international cooperation on tourism development clearly and logically in Vietnam; improving and enhancing the capacity of international cooperation in tourism promotion; Strengthen international cooperation in tourism promotion in Vietnam.

13. Further research directions.

14. Thesis-related publications.

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