Thesis information "Improving the quality of Vietnam Customs Website" by HVCH Cao Phuong Diem, major in Journalism.1. Full name of student: Cao Phuong Diem 2. Gender: female 3. Date of birth: April 8, 1985 4. Place of birth: Cam Giang, Cam Thuy, Thanh Hoa 5. Decision to recognize student No.: 2551/QD-XHNV/KH&SDH dated January 2, 2007 by the President of the University of Social Sciences and Humanities, Vietnam National University, Hanoi. 6. Changes during the training process: none 7. Thesis topic: Improving the quality of Vietnam Customs Website. 8. Major: Journalism; Code: 60 32 01 9. Scientific supervisor: Associate Professor, Doctor Nguyen Van Dung, Academy of Journalism and Communication. 10. Summary of the results of the thesis: - The thesis "Improving the quality of the Vietnam Customs Website" conducted research on the audience of the Customs website based on the theory of the media audience. Both main audiences of the Customs website, which are officials in the industry and enterprises participating in export and import activities, were considered on three aspects of socio-demographics, awareness status and habits, and preferences for receiving media products. The research results on the audience of the Customs website can be applied to the activities of this unit and help with future research. - The thesis also collected and analyzed accurate statistical data on the news system, articles, service information... on the Customs website (survey period from May 2004 to October 2009) to serve current and future research work. - Another important result of the thesis is to study, research and propose a suitable development model for the Customs website. That is the web portal model with current information built in parallel with the service sector. This model meets the requirements of disseminating Customs laws and is also consistent with the development direction of Vietnam Customs to become a public service provider that is friendly to people and businesses. 11. Practical applicability: The research results in the thesis are highly applicable, can be applied in practice, improving both the content and form of the Customs website and the way to organize news, articles, and service information to improve the quality of this website. 12. Further research directions: Research on the direction of organization, improvement of the optimal web portal model, applicable to state management agencies in Vietnam. 13. Published works related to the thesis: none.
INFORMATION ON MASTER'S THESIS
1. Full name: Cao Phuong Diem 2. Sex: Female 3. Date of birth: 08 April 1985 4. Place of birth: Cam Giang, Cam Thuy, Thanh Hoa 5. Admission decision number: 2551/QD-XHNV/KH&SĐH dated 02 January 2007 of the Headmaster of University of Social Sciences and Humanities, under Hanoi National University. 6. Changes in academic process: None 7. Official thesis title: “Improving the Quality of the Official Website of Vietnam Customs” 8. Major: Press 9. Code: 60 32 01 10. Supervisors: Assoc.Prof.Dr. Nguyen Van Dung - Academy of Journalism and Communication 11. Summary of the findings of the thesis: - The thesis “Improving the Quality of the Official Website of Vietnam Customs” has conducted a research on the public of Customs' website, based on the theory of the public communication. The two key subjects of the website which are Customs officers and enterprises participating in import and export activities have been assessed in their three aspects, including social demography, conscious state and habbit, and communication product-approaching taste. Possibly, the finding of the public of the website will be applied in activities of the unit and of help to researches later on. - The thesis has also collected, then analyzed precise statistics (from May 2004 to October 2009) on systems of news, articles, service information, … on the website of Customs in service of current and future researches . - The thesis, after the process of research, has succeeded in introducing a new model, Web Portal, applicable to the development of the Customs' website. News and services in the new model are designed in parallel, which helps to meet the demand on Customs legislation propaganda and is suitable to the development trend of Vietnam Customs - to be a friendly public service provider to the people and enterprises. 12. Practical applicability: Applicability of the thesis' findings is useful for improvement of the Customs website's content and interface, organization of news, articles and service information in order to the quality of the website. 13. Further research directions: Researching the way to organize and develop the optimal “web portal” model applicable to State-owned management bodies in Vietnam. 14. Thesis-related publications: None
