INFORMATION ABOUT THE MASTER'S THESIS
1. Student's full name: Dang Thi Huong Giang 2. Gender: Female
3. Date of birth: February 25, 1988
4. Place of birth: Thai Binh
5. Decision to recognize the student No.: 1936/QD-XHNV-SDH; Date: October 10, 2011
by the Rector of the University of Social Sciences and Humanities, Vietnam National University, Hanoi
6. Changes in the training process: none
7. Thesis title: "Economic activities of the Environmental sector's press agency during the period 2011 – 2013".
8. Major: Journalism Code: 60.32.01.01
9. Scientific supervisor: Dr. Hoang Hai
10. Summary of the thesis results:
This thesis provides an overview of the theoretical basis and current state of journalistic economic activities in general in Vietnam and in particular for environmental sector media agencies. It presents issues related to journalistic economics such as: the concept, factors affecting journalistic economic activities, and criteria for successful journalistic economic activities.
This thesis examines the current state of economic activities in the media of specific environmental-related publications, namely: the Natural Resources and Environment Newspaper, the Environmental Economics Magazine, and the Environment and Life Magazine. It evaluates the effectiveness of activities such as advertising, distribution, event organization, and other operations. Based on this, the thesis compares the economic activities of these publications with those of other media outlets, drawing lessons learned from the process.
Based on the survey of the three media outlets mentioned above, this thesis proposes recommendations and solutions to improve the quality of economic activities in the field of environmental media, and in general, media outlets in Vietnam.
11. Practical applications: Provides theoretical frameworks and practical solutions for the economic activities of newsrooms in the field of journalism.
12. Further research directions: It is possible to research and develop new economic activities for media organizations.
13. Published works related to the thesis: None
INFORMATION ON MASTER'S THESIS
1. Full name: Dang Thi Huong Giang 2. Sex: Female
3. Date of birth: February 25, 1988 4. Place of birth: Thai Binh
5. Admission decision number: 1936 /QD-XHNV-SĐH: Dated October 10, 2011 Rector of the University of Social Sciences and Humanities, Vietnam National University, Hanoi.
6. Changes in academic process: No
7. Official thesis title: “Journalism economics activities of the press of environment in the period of 2001 – 2013”
8. Major: Journalism-Communicatons 9. Code: 60.32.01
10. Supervisors: PhD Hoang Hai
11. Summary of the findings of the thesis: The thesis outlines the basis of the current state of theory and Vietnam's economic journalism activities in general and journalism of Evironment Sector in particular. It presents economic issues of journalism such as the concempt, factors affecting journalism activites, criteria of economic journalism activities.
The reality of economic journalism activities of press agencies in Environment sector, namely: Natural Resource and Environment newspaper, Economics and Environment journal, Environment and Life journal. To assess the effectiveness of the activities: advertising, distribution, events and other activities. From here, the thesis makes comparison between some press' activities and make lessons in the implementation process.
From actual surveys on 3 press agencies, the thesis offers recommendations and solutions to improve the quality of economic operation of press agencies in Environment sector in particular and Vietnam's press agencies in general.
12. Practical applicability, if any: provides theoretical and practical solutions for economic activites of the media newsroom.
13. Further research directions, if any: the thesis can be studied to provide new economic journalism activites for press agencies.
14. Thesis-related publications: No
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