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TTLV: Propaganda art of Hanoi Moi Newspaper through the contest "The whole country and the capital towards 1000 years of Thang Long-Hanoi"

Thursday - September 15, 2011 04:36
Thesis information "The art of propaganda of Hanoi Moi Newspaper through the contest "The whole country and the capital towards 1000 years of Thang Long-Hanoi" (from 2001 to 2010)" by HVCH Kieu Duy Chanh, major in Journalism.
Thesis information "The art of propaganda of Hanoi Moi Newspaper through the contest "The whole country and the capital towards 1000 years of Thang Long-Hanoi" (from 2001 to 2010)" by HVCH Kieu Duy Chanh, major in Journalism.1. Full name of student: Kieu Duy Chanh 2. Gender: Male 3. Date of birth: July 23, 1973 4. Place of birth: Can Kiem Commune, Thach That District, Hanoi City. 5. Decision to recognize student No.: 1355/2008/QD-XHNV-KH&SDH, October 24, 2008 of the President of the University of Social Sciences and Humanities, Vietnam National University, Hanoi. 6. Changes in the training process: None 7. Thesis topic: Propaganda art of Hanoi Moi Newspaper through the contest "The whole country and the capital towards 1000 years of Thang Long-Hanoi" (from 2001 to 2010) 8. Major: Journalism; Code: 60.32.01 9. Scientific supervisor: Associate Professor, Dr. Nguyen Thi Minh Thai, working at the Faculty of Journalism and Communication, University of Social Sciences and Humanities, Vietnam National University, Hanoi. 10. Summary of the results of the thesis: The purpose of this topic is to study articles through works participating in the contest "The whole country and the capital towards 1000 years of Thang Long-Hanoi" to clarify communication issues about Thang Long-Hanoi of the Hanoi Moi Newspaper. Through surveying, researching and evaluating 828 entries, the thesis has drawn some experiences, including the organizers as well as the authors participating in the contest. From there, solutions have been proposed to limit the shortcomings of the following contests, which are to regularly exchange expertise and skills for collaborators; actively exploit resources; have a separate royalty mechanism for necessary articles; At the same time, many different competitions were organized, with specific and clear divergence. In particular, the competition promoted its cultural and communication values. It contributed to preserving and conserving the cultural values ​​of Thang Long-Hanoi; building and developing cultural and spiritual life at the grassroots level; exploiting cultural, historical, artistic and spiritual tourism... Furthermore, the thesis has also built a number of models for organizing "long-term" competitions for the Hanoi Moi Newspaper, aiming at the 60th Anniversary of the Hanoi Moi Newspaper's daily publication and the 1010th Anniversary of Thang Long-Hanoi. 11. Practical applicability: This thesis is a reference document for press managers, journalists and those interested in related content. 12. Further research directions: The art of propaganda of the Hanoi Moi Newspaper through writing competitions. 13. Published works related to the thesis: None

INFORMATION ON MASTER'S THESIS

1. Full name: Kieu Duy Chanh; 2. Sex: Male 3. Date of Birth: July 23, 1973; 4. Place of birth: Can Kiem Commune, Thach That Province, Hanoi City. 5. Admission decision number: 1355/2008/QD-XHNV-KH&SĐH, Dated 24 October by Master of the University of Social Sciences and Humanity, Hanoi National University. 6. Changes in academic process: None 7. Official thesis title: Propagating art of Hanoimoi newspapers through the competition"the whole country together with the capital towards a thousand years of Thang Long-Ha Noi" (from 2001 to 2010). 8. Major: Journalism Studies; 9.Code: 60.32.01. 10. Supervisor: Professor – Doctor. Nguyen Thi Minh Thai, expert of Press and Communication Department, Hanoi National University 11. Summary of the findings of the thesis: The purpose of this thesis is to research on writing works through the works joining in the contest “Countrywide people and Hanoi Capital towards ceremony of Thang Long 1000 year - old ” to highlight the communication issues about Thang Long – Hanoi of the Hanoimoi newspaper Based on the survey on the 828 writing works attending the contest, the thesis has drawn out some experience for both organizers and writers who joined in the contest. It is to provide the solutions for eliminating the short-comings of contests in the future. It is necessary to frequently exchange on professional skills and techniques for the co-ordinators; effectively using the resources; having a proper mechanism to pay privately to the authors in necessary cases; in addition, organizing many different contests with certain and clear time schedule. The contest has especially brought in play its traditional cultural values. It has taken part in maintaining and protecting the Cultural values ​​of Thang Long – Ha Noi; constructing and developing the cultural life and spirit at the foundation level; exploiting tourism based on cultural, historic, art and spiritual values…. The thesis has additionally constructed an organizing model of a “Long term” contest for the Hanoimoi Newspaper which will be applied towards the Ceremony of 60th year of this newspaper's first daily publication and the Ceremony of 1010 year-old of Thang Long-Ha Noi. 12. Practical applicability, if any: The thesis is considered as a consulting document for Press management, Journalists and other concerns on the related content. 13. Further research directions: The Art of Communication of the Hanoimoi newspaper through the writing contests 14. Thesis-related publications: N/A

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