TTLV: Managing the current paid content of electronic newspapers

1. Student's full name: Nguyen Thi Lan Huong​ 2. Gender: Female

3. Date of birth: August 17, 1978

4. Place of birth: Hanoi

5. Decision on recognition of students No. 2948/QD-XHNV December 28, 2021 of the President of the University of Social Sciences and Humanities, Vietnam National University, Hanoi

6. Changes in training process: No

7. Thesis topic: Managing current paid content for electronic newspapers

8. Major: Media Management; Code: Pilot

9. Scientific supervisor: Associate Professor, Dr. Dang Thi Thu Huong, currently working at the University of Social Sciences and Humanities, Vietnam National University, Hanoi.

10. Summary of the thesis results: Based on the systematization of theoretical and practical issues related to the topic, the thesis surveys the current status of management of paid content of electronic newspapers of VietnamPlus and Vietnamnet, evaluates the successes, limitations and proposes solutions and recommendations to improve the quality of management of paid content on electronic newspapers.

11. Practical applicability: The thesis points out the advantages and disadvantages; suggests some solutions to improve the effectiveness of content management on electronic newspapers. The results of the study can be a useful reference for implementing the fee collection model on electronic newspapers, thereby increasing the position and revenue for editorial offices.

12. Further research directions: From these research results, it is possible to develop further research directions in applying the fee collection model to other types of press on digital platforms (such as television, radio, etc.), contributing to effectively promoting the autonomous role of current press agencies.

13. Published works related to the thesis: Articles published in the Journalist magazine

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INFORMATION ON MASTER'S THESIS

1. Full name of the student: Nguyen Thi Lan Huong

2. Gender: Female

3. Date of birth: August 17, 1978

4. Place of birth: Hanoi

5. Admission decision number: 2948/QD-XHNV on December 28, 2021, by the Rector of the University of Social Sciences and Humanities, National University of Hanoi

6. Changes during the academic process: None

7. Thesis title: Managing online newspaper content for monetization nowadays

8. Major: Journalism and Communication Management; Code: Pilot

9. Scientific advisor: Associate Professor. Dr. Dang Thi Thu Huong, currently working at the University of Social Sciences and Humanities, National University of Hanoi.

10. Summary of thesis results: Based on the systematization of theoretical and practical issues related to the thesis, the thesis surveys the current situation of content management for online newspapers charging at VietnamPlus and Vietnamnet, evaluates successes and limitations, and proposes solutions and recommendations to improve the quality of content management for online newspapers, particularly VietnamPlus and Vietnamnet, and electronic newspapers in Vietnam in general.

11. Applicability in practice: The thesis identifies the advantages and limitations and suggests some solutions to enhance the effectiveness of content management on online newspapers. The research results can serve as a useful reference for the implementation of charging models on online newspapers, thereby increasing their position and revenue for the press agencies.

12. Further research directions: From these research results, further research directions can be developed in the application of charging models for other forms of digital media (such as television, radio, etc.) according to modern journalism trends and the application of powerful technology in content production, contributing to enhancing the autonomy of current press agencies.

13. Related published works to the thesis: There is an article published in the journal "Nguoi Lam Bao" (The Journalist).